Content Creator cum Digital Marketer

creative and result-driven Content & Digital Marketing Executive

Key Responsibilities:

• Write engaging and fashion-relevant content for website, social media, product descriptions, blogs, and campaigns
• Manage and grow our social media presence (Instagram, Facebook, etc.) through posts, reels, stories, etc.
• Plan and execute SEO strategies to improve Google rankings and website traffic
• Coordinate with the cameraman for photoshoots, video shoots, and behind-the-scenes content
• Ensure timely creation of content for new collections, embroidery works, and promotional materials
• Plan and run paid digital marketing campaigns for brand awareness and lead generation
• Track and report performance of content and campaigns
• Collaborate with the production and design team to bring brand stories to life

Required Skills:

• Strong content writing skills (English & Tamil preferred)
• Good knowledge of SEO, Google Analytics, and social media ad tools
• Creative eye for visuals and experience handling or coordinating with photo/video teams
• Understanding of fashion and traditional Indian embroidery trends
• Good communication, coordination, and time management skills

Qualifications:

• Bachelor’s degree in Marketing, Mass Communication, Fashion Communication, or similar
• 1–3 years of experience in content creation or digital marketing
• Experience in a fashion or apparel company is preferred

• Contact: HR-7305988418