Job
Description
At Chithriya, we don't just write content — we craft stories that preserve heritage, inspire communities, and elevate India's timeless crafts. We're seeking a skilled Content Writer & Copywriter who can bring emotion, storytelling, and strategy together through words. If you're someone who loves Indian arts, thinks creatively, and can turn even a workshop into a headline, this is your calling. What You’ll Be Doing Write compelling and engaging content for our website, social media, newsletters, and product pages. Develop brand-aligned copy for campaigns, brochures, packaging, in-store collaterals, and events. Collaborate with designers, video teams, and artisans to humanize stories and turn traditions into immersive narratives. Work on SEO-rich blog posts, artist profiles, collection stories, and community initiatives. Support editorial planning for upcoming collections, launches, and cultural moments. Maintain tone consistency across platforms while pushing creative boundaries. You’d Be a Great Fit If You Are a natural storyteller with 1–4 years of experience in content or brand writing. Have a deep respect or curiosity for Indian arts, crafts, and culture. Can switch tones between poetic, strategic, and punchy, as the context demands. Know how to write for Instagram captions, Shopify product pages, blog posts, and LinkedIn updates. Are comfortable using AI tools and collaborating with creative teams. (Bonus) Have experience with sustainable brands, e-commerce, or craft-based storytelling. What’s in it for you? Work with a passionate team shaping the future of Indian crafts. Get front-row access to stories from real artisans and changemakers. Creative freedom + a chance to build an impactful, design-led brand. A role where your words directly support communities, heritage, and cultural preservation. JOB LOCATION: GUDUVANCHERY, CHENNAI To Apply: Please send us a few samples (or your portfolio) to team@chithriya.com and tell us in 3 lines why you're excited to write for Chithriya. Show more Show less
