Consumer Marketing Manager

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About Delhivery:

Delhivery is India's largest logistics company, powering commerce through technology, infrastructure, and innovation. With a mission to make logistics faster, more reliable, and more transparent, we serve thousands of businesses and millions of consumers across the country.

About Delhivery Direct:

Delhivery Direct is our consumer-facing shipping platform, enabling individuals to send and receive parcels conveniently across India from intercity deliveries to hyperlocal shipments.

Marketing Manager

Key Responsibilities

• Own awareness and engagement:

  Build top-of-funnel visibility for Delhivery Direct through always-on digital campaigns, influencer marketing, and social storytelling.

• Influencer and creator partnerships:

  Identify, onboard, and manage influencers across platforms to bring Delhivery Direct to life in culture-relevant ways.

• Seasonal and occasion-based campaigns:

  Plan and execute high-frequency campaigns around festive periods, gifting seasons, and shipping demand peaks.

• Social-first marketing:

  Lead content ideation and narrative development for Instagram, YouTube, and emerging platforms staying ahead of trends and cultural moments.

• Program management:

  Collaborate cross-functionally with design, product, and operations teams to ensure smooth and timely campaign rollouts.

• Performance tracking:

  Measure campaign effectiveness using brand lift, awareness metrics, and engagement KPIs; iterate quickly based on learnings.

What We're Looking For

• 4-6 years of experience in

  consumer marketing

  at a leading internet or consumer services brand (Zomato, Swiggy, Urban Company, Meesho, Dunzo, etc.).
• Proven ability to run

  high-velocity digital and influencer campaigns

  .
• A

  social-first thinker

  who lives on the internet, understands trends, and knows how to make brands part of the conversation.

• Execution powerhouse

  strong project management skills with the ability to run multiple campaigns in parallel.
• Comfortable working with

  agency and creator ecosystems

  and managing budgets effectively.
• Strong understanding of

  consumer behavior, digital platforms, and brand storytelling

  .

Why Delhivery

• Be part of India's most trusted logistics brand entering the next phase of consumer growth.
• Work in a high-ownership, fast-moving environment where ideas turn into campaigns quickly.
• Shape how millions of Indians experience logistics directly for the first time.