Consumer Insights Professional

We’re Assembling a Core Team to Create Something Iconic

At I-PAC, we’ve always played big. We have helped India’s top political leaders win elections, transformed how campaigns are fought, and redefined how democracy operates in the country. In doing so, we created an entirely new domain of political consulting.

Now, the founders are assembling a small, high-trust, high-impact core team to build something that has never been done before—in an entirely new domain. This is not a conventional job. It is about building from scratch, solving unclear problems, and driving outcomes that matter at scale.

understanding consumer behaviour deeply and turning those insights into actions

You will design and conduct research, including surveys, usability studies, experiments, and field observations, analyzing both qualitative and quantitative data. You will translate findings into clear, practical recommendations that guide product improvements, user journeys, messaging, and strategic decisions.

Beyond individual projects, you will help build processes and systems that make consumer psychology a central part of decision-making, including frameworks for segmentation, feedback loops, and repeatable research methods. Your insights will influence not only product design but also strategy, engagement programs, and initiatives with real-world impact.

Who Should NOT Apply

This role is not for you if you are looking for predictability, narrow job scopes, or comfort over impact.