Role & responsibilities
Concept Development
- Develop original, insight-driven concepts for
events, brand activations, exhibitions, and experiential campaigns
- Create compelling
storytelling frameworks and creative narratives
aligned with brand objectives - Translate brand strategy and client briefs into impactful on-ground experiences
Campaign & Activation Planning
- Ideate and strategize
ATL/BTL campaigns, on-ground activations, and hybrid event concepts
- Ensure consistency across all brand touchpoints including visuals, messaging, and audience interaction
Client Engagement & Presentation
- Participate in client briefing and discovery sessions to understand brand goals and challenges
- Create
high-impact concept decks and PPT presentations
for internal and client reviews - Present ideas confidently to clients and incorporate feedback while maintaining creative integrity
Cross-functional Collaboration
- Work closely with project managers, production teams, vendors, and external agencies for seamless execution
- Translate concepts into actionable briefs, timelines, budgets, and execution plans
Research & Trend Analysis
- Stay updated with
industry trends, competitor activations, emerging technologies, and consumer behavior
- Apply research insights to enhance creativity and engagement strategies
Quality & Impact Measurement
- Ensure creative output is aligned with business objectives and delivers measurable impact
- Analyze post-event performance and insights to improve future campaigns
Required Qualifications
- Bachelors degree in
Marketing, Communications, Event Management, Advertising
, or related field 9–10 years of experience
in event conceptualization, brand activations, or experiential marketing- Strong
storytelling, creative thinking, and visual presentation skills
- Proven experience translating ideas into
engaging presentations (PowerPoint, Canva, etc.)
- Experience working with cross-functional teams, vendors, and agencies
- Excellent communication and interpersonal skills.
Preferred Skills
- Experience with
large-scale events, exhibitions, and hybrid activations
- Understanding of
consumer psychology and audience engagement
- Exposure to budgeting, project management tools, and risk mitigation
- Ability to work in a
fast-paced, deadline-driven environment
If anyone is interested, please share your resume on mention below email id.
Email id:- kumar.himanshu@denave.com
Best Regards,
Himanshu Kumar
