Campaign Marketing Operations (Salesforce CRM)-Off Role-Bangalore

Job Description

We are hiring for one of our multinational client for the role of Campaign Marketing Operations (Salesforce CRM) based out at Bangalore location. PFB the details: Industry: Biotechnology Payroll Company: Randstad India Location: Bangalore Experience: Experience with Salesforce of other CRM preferred Data processing and tracking campaign effectiveness Review and set up leads management dashboard and identify trends and gap. Lead Management Work with campaign owners to capture data and establish lead creation requirements for various types of marketing tactics Manage end to end process of marketing data from collection through to CRM system entry Retrieve, consolidate, analyse and summarize data and make appropriate business recommendations. Review and set up leads management dashboard and identify trends and gap. Engage with divisional marketing team to drive improvements Database Health / Growth Analyze the health of the customer database to have a deep understanding of customer data Propose clear action plans to implement various data cleansing activities / projects Understand the data entry process and different input systems across the business and how this affects data quality in our contact base system and marketing performance. Present actionable data quality improvements to internal stakeholders Vendor / Project management Manage and evaluate vendors to ensure quality of services provided. Monitoring budget spending with third party vendor and evaluate way to optimize cost as appropriate. Drive project management for process improvement to optimize lead management across the region Interested candidates may share their CV at: anisha.rana@randstad.in OR WhatsAPp: 7973641471