Business Development Manager

About the Company:

Bestsellers (Cochin) Private Limited

Position Overview:

Business Development Manager (BDM)

Key Responsibilities:

Sales & Business Development

• Identify new business opportunities in the assigned territory (dealers, retailers, builders, contractors, institutional buyers)
• Promote and sell a wide range of products including:
• Bathroom Accessories
• Door & Furniture Hardware Fittings
• Locks and Architectural Hardware
• Plan and execute B2B sales strategies to achieve monthly, quarterly, and annual sales targets
• Generate and follow up on leads, conduct client meetings, and convert inquiries into sales orders
• Build relationships with key decision-makers in retail and institutional segments

Dealer/Channel Management

• Manage existing dealer/distributor network and expand it across the territory
• Conduct regular visits to dealer outlets for relationship building, training, and sales support
• Monitor sales performance, stock levels, payment cycles, and credit management
• Resolve dealer issues promptly and professionally to ensure satisfaction and loyalty
• Conduct periodic reviews to assess dealer performance and growth potential

Market Research & Reporting

• Track competitor activities, pricing strategies, and new product launches in the market
• Analyze market trends and customer preferences to recommend product positioning strategies
• Maintain accurate records of sales, visits, pipelines, and forecast reports using CRM or internal tools
• Share detailed weekly/monthly reports with the management

Product Promotion & Brand Building

• Conduct product demos, technical presentations, and training sessions for dealers and influencers
• Participate in trade shows, exhibitions, and local marketing initiatives to enhance brand visibility
• Collaborate with marketing team for promotional campaigns and lead generation activities

Key Skills & Competencies Required:

• Proven experience in

  B2B sales

  ,

  dealer/channel management

  , and

  hardware/building materials

  industry
• Strong product knowledge of bathroom fittings, furniture hardware, door accessories, locks, etc.
• Excellent

  sales negotiation

  ,

  communication

  , and

  relationship management

  skills
• Self-motivated with a target-driven approach
• Basic technical understanding of fittings and architectural hardware (advantageous)
• Proficient in

  MS Office

  , CRM systems, and reporting tools
• Willingness to travel extensively within the assigned territory

Educational Qualification:

• Graduate in any discipline
• MBA/PG Diploma in Marketing or Sales (preferred, not mandatory)

Remuneration & Benefits:

• Competitive fixed salary
• Attractive sales incentives & performance-based bonuses
• Travel allowance and other reimbursements as per company policy
• Opportunities for long-term growth and career advancement
• Supportive work culture and training support