Business Development Executive

Company:

Role & responsibilities

Lead Generation & Demand Creation

• Develop, generate, and grow

  new digital marketing and software development business

  .
• Execute

  multi-channel lead generation campaigns

  (LinkedIn, cold outreach, email marketing, paid ads, etc.).
• Identify potential clients through

  market research, networking, and prospecting

  .
• Use tools like

  LinkedIn Sales Navigator, Apollo.io, HubSpot, or other CRM tools

  to build a strong pipeline.

Sales & Business Development

• Develop

  innovative online marketing sales plans

  to attract and convert leads.
• Pitch and present

  SEO, SEM, PPC, social media marketing, and online reputation management services

  for the

  USA & Canada markets

  .
• Manage end-to-end

  B2B sales cycles

  from prospecting to closing deals.
• Maintain

  accurate and up-to-date sales pipelines and forecasts

  .
• Have a

  basic understanding of web applications

  such as

  ASP.NET, VB.NET, PHP, MySQL, OS Commerce, Joomla, Zen Cart, WordPress, Magento, and mobile technologies

  , to better communicate technical requirements with clients.

Strategic Partnerships & Market Expansion

• Build strategic partnerships to expand the companys presence in

  English-speaking markets

  .
• Develop

  custom proposals & pricing strategies

  tailored to different client needs.

Marketing & CRM Management

• Collaborate with the

  marketing team

  to align demand generation efforts with paid campaigns (Google Ads, LinkedIn Ads, etc.).
• Track and optimize the sales funnel using

  CRM tools and automation

  .
• Implement

  lead nurturing strategies

  to improve conversion rates.

Preferred candidate profile

Experience:

Skills & Qualities:

• Entrepreneurial mindset

  with high energy and motivation to drive sales.

• Proven ability to close deals

  and exceed targets.
• Strong expertise in

  LinkedIn outreach, cold emailing, and digital lead generation

  .
• Hands-on experience with

  CRM & marketing automation tools

  (HubSpot, Zoho, Salesforce, or similar).
• Excellent

  organizational, time management, and multitasking skills

  .

• Basic technical knowledge

  of

  web applications, software development, and mobile technologies

  to effectively communicate with clients.
• Knowledge of

  digital marketing services (SEO, SEM, PPC, social media, ORM, etc.)

  is a plus.
• Experience in selling IT services to

  international clients (USA, UK, Canada, Australia)

  .