Brand Strategist

You will be joining Shyr Beauty, a makeup line that values inclusivity and representation, aiming to empower self-expression and provide a platform for individuals to express themselves through makeup. At Shyr Beauty, we strongly believe that makeup is a form of art for anyone who desires to engage with it. Our mission revolves around promoting this belief with a touch of uniqueness and a significant amount of SHYR LOVE. As a Brand Strategist in this full-time on-site role based in Noida, your primary responsibility will be to craft, implement, and oversee brand strategies that will elevate the overall brand image and accomplish business goals. Your duties will involve conducting market trend analysis, formulating brand development strategies, collaborating closely with marketing and design teams, ensuring consistent brand messaging across all platforms, and effectively conveying the brand's vision to the target audience. To excel in this role, you should possess expertise in Brand Strategy, Brand Development, and Branding, along with a background in Brand Management and Communication. Your role will require strong analytical and strategic thinking abilities, coupled with exceptional written and verbal communication skills. You must also demonstrate proficiency in collaborating with diverse cross-functional teams. A Bachelor's degree in Marketing, Business, Communications, or a related field is essential for this position. Prior experience in the beauty or cosmetics industry would be advantageous, and a proven track record of effectively managing and expanding a brand is highly desirable.,