Brand Strategist & Marketing Manager

Role Overview: As a Brand Manager with over 7 years of experience in driving brand growth through integrated online and offline strategies, you will play a crucial role in positioning the brand effectively in the market. Your responsibilities will include developing and executing comprehensive brand strategies, leading branding campaigns across various platforms, collaborating with internal teams and external agencies, and analyzing market trends for growth opportunities. You will utilize advanced tools for promotions, performance tracking, and ROI analysis to ensure optimal brand visibility and market penetration. Key Responsibilities: - Develop and execute comprehensive brand strategies - Lead branding campaigns across various platforms - Collaborate with internal teams and external agencies - Analyze market trends for growth opportunities - Utilize advanced tools for promotions, performance tracking, and ROI analysis - Drive digital brand presence through strategic content creation, SEO, paid media, social media, and influencer partnerships - Manage brand budgets, ensure cost-effectiveness, and report campaign performance to the leadership team - Utilize experience in traditional promotion methods such as events, retail branding, and activations Qualifications Required: - Hold a Bachelors or Masters degree in Marketing, Brand Management, Business Administration, or a related field - Have 7+ years of proven experience in brand management, marketing, or related roles - Expertise in both online and offline brand building - Proficiency in brand analytics tools, campaign management platforms, strategic thinking, and excellent communication skills - Experience in handling multi-regional or national brands, exposure to industries like FMCG, EdTech, Retail, and knowledge of AI-based marketing tools will be advantageous Additional Details: This is a full-time, permanent position based in Noida, requiring in-person work. If you are a dynamic and strategic Brand Manager with a blend of creativity, analytical skills, and leadership qualities, we invite you to apply for this exciting opportunity.,