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3 - 8 years
5 - 10 Lacs
Hyderabad
Work from Office
Roles and Responsibilities Develop marketing strategies to increase brand awareness and drive sales growth. Plan, execute, and manage marketing campaigns across various channels (online/offline). Collaborate with cross-functional teams to launch new products/services. Analyze market trends and customer insights to inform marketing decisions. Manage budgets for marketing initiatives and track key performance indicators (KPIs).
Posted 2 months ago
10 - 20 years
25 - 35 Lacs
Mumbai
Work from Office
Role Summary We are looking for a Brand Custodian to oversee, implement, and champion our brand identity & positioning across all touchpoints. As the primary brand advocate across the organization, this role is pivotal in ensuring the seamless adoption and activation of the rebrand. You will drive consistency in brand expression internally and externally, manage agency relationships, and execute bold brand campaigns that resonate with our target audience. Key Responsibilities Brand Adoption & Activation Lead the adoption of the rebrand across all internal and external channels, ensuring consistency in voice, visual identity, and brand experience. Activate brand identity through artefacts, communications, campaigns, and client experiences in collaboration with internal teams, business partners and agency partners. Maintain, evolve, and champion brand guidelines and toolkits across all geographies, businesses and functions. Brand Execution & Expression Translate brand elements and positioning into creative expression, actionable go-to-market strategies and integrated marketing campaigns. Partner with Marketing & Communications, and Business stakeholders, and lead the execution of ATL/BTL campaigns ensuring brand resonance and differentiation. Execute product/thought leadership launch plans and deliverables in a timely manner and monitor brand impact across touchpoints Stakeholder & Agency Management Build and manage relationships with creative agencies to produce brand and marketing assets. Work cross-functionally with business and functions to embed brand thinking into everything we do. Influence senior leadership and C-suite stakeholders and communicate recommendations for brand alignment. Research, Insights, and Measurement Use data-driven insights to refine activation, measure brand health and affinity, & enhance brand consideration. Work closely with business partners to define guardrails based on the master brand. Key Skills Proven track record in brand management, preferably with experience leading a rebranding initiative. Ability to collaborate across functions and geographies and manage senior stakeholder relationships. Excellent project management, execution, and storytelling skills with an ability to translate strategy into impactful creative expression. Hands-on experience in agency management, budget control, and end-to-end project delivery. Strong leadership skills with experience in managing teams and influencing with and without authority. Comfort working in a fast-paced, dynamic with global exposure. Deep understanding of customer insights and market trends. Ability to maintain brand integrity while adapting strategies to suit regional/local market needs. Educational Qualifications PGD in Communications from MICA
Posted 2 months ago
2 - 5 years
10 - 15 Lacs
Gurugram
Work from Office
RESPONSIBILITY • Overall marketing strategy for given product. • Coordinate product promotion for existing / new products. • Brand strategy, product & profitability study. • Current product performance, need gap analysis . • Segment market potential. • Market research & study for entering new segments with existing & new products. • Leading events as a channel at Shiprocket. • To support the brand lead in all activities related to the brand, specifically • Compilation of all brand and competitor related information • Marketing communication & product planning • Handling coordination and holding of events - on-ground branding, partnerships, sponsorship, etc. Skills Required • Applicant must have worked in the domain of brand management with understanding of brand positioning and communication development process. • Exposure to media planning. • Deep knowledge of both plan and executing owned events • Sound understanding of media, BTL, and digital is required for the role of evaluation of various proposals. • Applicant must be able to conceive a campaign and navigate various agencies to provide an apt solution for the campaign. • Applicant should have keen interest to learn and must be adaptable to work around challenging business situations. • Experience of B2B SAAS platform is preferred Interested folks can share CV at shweta.yadav@shiprocket.com or call on 7292068694
Posted 2 months ago
3 - 8 years
0 - 3 Lacs
Ahmedabad
Work from Office
Understand requirement of promotional materials, packaging design and labelling, advertisements, exhibition materials, etc. Creating and managing all marketing materials and collateral in line with brand direction Proofreading / Editing marketing collaterals and other communications Coordinate with technical support team for feedback on product packaging and branding materials Coordinate with vendors and various agencies for activity planning and execution Coordinate with sales and marketing regional heads for approvals Leading the planning and implementation of PR and initiatives related to the brand Send RFQ (request for quotation) to vendors and agencies; coordinate with department head to finalize the vendors and agencies Coordinate with ad film agencies for product films, brand films, outdoor shoots, and product photography Coordinate with outdoor and print media / advertising agencies for branding Coordinate with exhibition organizers for stall branding activities Coordinate with internal Accounts Department for release of payment to vendors and agencies
Posted 2 months ago
8 - 13 years
5 - 12 Lacs
Bengaluru
Work from Office
Department: Marketing & Communications Reports to : Director of AiR Location : Bengaluru Employment Type : Full-Time Shift 6 Days & 12 Hours Role Overview: We are seeking a dynamic, strategic, and highly creative leader to serve as the Deputy Director and Chief of AiR. This position is designed for an experienced offline marketing and outreach expert with a passion for storytelling through real-world engagement. You will be responsible for conceptualizing and executing large-scale offline campaigns, high-impact events, grassroots outreach initiatives, and immersive brand experiences that resonate deeply with communities and target audiences. This is a leadership role that bridges creativity, strategy, and operational excellence ideal for someone who thrives on seeing bold ideas come to life in the physical world. Role & responsibilities : Strategy & Leadership Develop and lead the offline marketing and engagement strategy to increase brand visibility, community engagement, and measurable impact. Serve as the key advisor to the Director/CEO on brand awareness and public-facing initiatives. Lead and mentor a multidisciplinary team of campaign managers, event producers, and community outreach coordinators. Work cross-functionally with digital, PR, and content teams to ensure cohesive messaging and Omni channel synergy. Campaigns & Activation Design and oversee impactful offline campaigns from concept to execution including outdoor advertising (OOH), street marketing, activations, and partnerships. Build compelling community engagement programs that foster long-term loyalty and trust. Leverage data, feedback, and on-ground insights to continuously optimize campaign performance. Events & Experiences Conceptualize and produce large-scale events, pop-ups, road shows, and exhibitions that tell a story and leave a lasting impression. Establish partnerships with cultural, civic, and industry organizations to amplify reach. Ensure flawless event execution including vendor coordination, logistics, compliance, and budgeting. Measurement & Reporting Set KPIs and lead post-campaign/event reporting, tracking ROI and audience impact. Monitor market trends, audience behaviour, and competitor activity to inform future initiatives. Qualifications: 8+ years of progressive experience in offline marketing, experiential campaigns, and live event management. Proven track record of leading award-winning campaigns or large-scale public initiatives. Strong creative sensibility combined with analytical and operational discipline. Excellent leadership and team management skills with the ability to inspire and execute. Experience managing budgets, external vendors, and complex project timelines. Exceptional communication, stakeholder engagement, and storytelling abilities. If you're passionate about impact marketing and want to be part of a purpose-driven organisation, we would love to hear from you! Interested Candidate can share their CV on hr-recruiter3@air.ind.in or 8976118063.
Posted 2 months ago
3 - 5 years
3 - 5 Lacs
Chennai
Remote
Role & responsibilities 1. New Store Branding: -Develop and execute branding strategies for new stores - Ensure consistent brand image across all stores. 2. Grand Successful Launch of New Stores: - Plan and execute grand opening events-Collaborate with cross-functional teams to ensure successful launches. 3. Offline Marketing Campaigns: - Conceptualise and execute offline marketing campaigns (flyers, banners, no-parking boards, health camps, etc.., Manage campaign budgets and timelines. 4. Vendor Management:- Manage multiple vendors in the region- Ensure timely delivery of marketing materials. 5. Quality Check of Store Branding :- Conduct regular quality checks to ensure high-quality branding - Provide feedback and recommendations for improvement. 6. Team Management: -Manage a team of 2-5 marketing executives -Provide guidance and support to ensure successful campaign execution. 7. Reporting :-Prepare reports on marketing campaigns and store performance - Analyse data to identify areas for improvement. 8. Improving Poor Performing Stores: - Develop and execute strategies to improve store performance - Collaborate with store managers and other stakeholders. 9. Timely Execution of Marketing Collateral:- Ensure timely delivery of marketing materials (Flyers, banners, etc.) 10. High Visibility of VM (Visual Merchandising): -Ensure high-quality visual merchandising across all stores.
Posted 3 months ago
- 3 years
3 - 6 Lacs
Mumbai, Mumbai (All Areas)
Work from Office
Arranging client visits and gaining new business Classifying target market and pitching for Clients services. Conducting Corporate events Training and Developing an effective team of people Call Tanisha 8591581171 Required Candidate profile Graduates & post Graduates Dynamic & Hardworking Ambitious & Positive Thinker Immediate Joining Excellent Communication and Inter personnel Skills Freshers MUMBAI based only Perks and benefits Incentives Certificates Travel and exposure
Posted 3 months ago
6 - 9 years
15 - 20 Lacs
Kolkata
Work from Office
Develop brandstrategy,execute ATL,BTL,Digital campaigns to drive footfalls, traffic on brand site and retail outlets. Conduct market and consumer research to identify trends and consumer preferences. Drive innovation to enhance customer experience. Required Candidate profile Regular MBA, 5 years exp in product brand management and proven success in delivering impactful results by combining data-driven insights with creative product strategies.
Posted 3 months ago
5 - 8 years
5 - 8 Lacs
Kolkata
Work from Office
Job Title: Digital Marketing & E-commerce Marketplace Specialist Location: Kolkata (Minto-Park) Job Type: Full-Time, On-site Reporting To: Head of Marketing About the Role: We are looking for a highly motivated and results-oriented Digital Marketing & E-commerce Marketplace Specialist to join our team. This role demands a strong background in SEO, paid advertising (Google & Meta Ads), and end-to-end management of e-commerce platforms such as Amazon, Flipkart, Myntra, eBay, Shopify, and Kmart. You will be responsible for driving traffic, optimizing listings, managing ad campaigns, and maximizing profitability across digital and marketplace channels. Key Responsibilities: 1. Search Engine Optimization (SEO) Develop and implement effective on-page and off-page SEO strategies. Conduct keyword research, competitive analysis, and site audits to improve ranking. Optimize content, metadata, and technical aspects of the website to enhance visibility and organic traffic. Monitor SEO performance using tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs. 2. Paid Advertising (Google & Meta Platforms) Plan, execute, and optimize PPC campaigns on Google Ads (Search, Display, Shopping). Manage Meta (Facebook/Instagram) Ads, including audience targeting, ad creatives, and performance tracking. A/B test ad creatives, placements, and bidding strategies to enhance conversion and ROI. Monitor campaign performance, budget pacing, and deliver regular performance reports. 3. E-commerce Marketplace Management Create and manage product listings, content, images, and pricing across platforms like Amazon, Flipkart, Myntra, eBay, Shopify, and Kmart. Coordinate promotions, discounts, and seasonal campaigns tailored to each marketplace. Analyze sales, traffic, and customer data to enhance performance and reduce costs. Ensure accurate product categorization, inventory sync, and timely fulfillment. 4. Analytics & Reporting Track KPIs and generate insights from tools like Google Analytics, Ads Manager, and marketplace dashboards. Present weekly/monthly performance reports, identifying opportunities and threats. Measure ROI and CAC (Customer Acquisition Cost) for each channel and make data-backed decisions. 5. Collaboration & Strategy Work closely with content creators, designers, and supply chain teams to ensure campaign and marketplace success. Stay updated with the latest e-commerce and digital marketing trends, tools, and best practices. Contribute to the overall digital marketing strategy and suggest new growth avenues. Qualifications & Skills: 5+ years of hands-on experience in digital marketing and marketplace management. Proven track record of successful SEO and paid advertising campaigns (Google & Meta). Proficiency in tools like Google Ads, Meta Business Suite, Google Analytics, Google Tag Manager, SEMrush/Ahrefs, and marketplace dashboards. Strong analytical and reporting skills with attention to detail. Experience in Shopify and managing online storefronts is highly desirable. Excellent communication, organizational, and project management skills. Self-driven, proactive, and capable of working independently in a fast-paced environment. Preferred Qualifications: Certification in Google Ads, Meta Ads, or HubSpot/SEO is a plus. Prior experience with international marketplaces or cross-border e-commerce is an advantage. What We Offer: Competitive salary and performance-based bonuses. Opportunity to work with a dynamic and collaborative team. Career development and upskilling opportunities. Exposure to a wide range of digital tools and global e-commerce platforms.
Posted 3 months ago
3 - 5 years
8 - 11 Lacs
Gurugram, Delhi / NCR
Work from Office
Job Title: Head of Media and Communication Department: Marketing/Communications Location: Delhi NCR About the Role: The Head of Media and Communication will lead and oversee all internal and external communication strategies and media relations efforts for Tusaj Lifestyle PVT LTD the unit of The Yum Yum Tree Group. This individual will be responsible for enhancing the companys public image, brand visibility, and engagement with target audiences through strategic communication, media outreach, and storytelling across multiple platforms. Key Responsibilities: Develop and execute communication strategies: Create and implement integrated communication plans that align with the company’s mission, vision, and overall business goals. Brand Management and Positioning: Ensure consistent messaging, tone, and positioning across all communication channels to uphold the company’s brand image and reputation. Media Relations: Build and maintain relationships with key journalists, influencers, and media outlets to secure high-impact media placements, interviews, and coverage. Crisis Communication: Develop crisis communication plans and manage any sensitive or urgent issues that may impact the company’s reputation or public perception. Content Creation: Oversee the creation of press releases, articles, blogs, newsletters, social media posts, and other communication materials. Internal Communication: Work closely with leadership to ensure transparent and effective internal communication with employees, fostering a positive organizational culture and engagement. Public Relations: Manage PR campaigns and press events to enhance the company’s visibility and engagement with key stakeholders. Digital Communication: Lead digital media strategies, including social media management, SEO-driven content development, email marketing, and website management. Team Leadership: Build, mentor, and lead a team of communication professionals, ensuring high performance and development. Measurement and Reporting: Analyze and report on the effectiveness of communication strategies and media coverage. Adjust strategies based on metrics, audience feedback, and market trends. Qualifications: Experience: Minimum of 5-7 years of experience in media, public relations, or corporate communications, with at least 3 years in a senior leadership position. Education: Bachelor’s degree in Communications, Journalism, Public Relations, Marketing, or a related field (Master’s degree preferred). Skills: Strong writing, editing, and verbal communication skills Proven track record of managing media relations and securing top-tier coverage Expertise in digital media and social media strategies Strong project management and leadership skills Ability to develop and execute comprehensive communication strategies Crisis management and problem-solving skills In-depth knowledge of media, PR, and marketing trends Personality Traits: Strategic thinker with a creative mindset Excellent interpersonal and networking skills Strong decision-making abilities and ability to work under pressure High level of initiative and the ability to work independently.
Posted 3 months ago
2 - 3 years
6 - 10 Lacs
Mumbai
Work from Office
Established in 2004, OLIVER is the world s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group , were at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Senior Brand Executive Location: Mumbai, India About the role: We re looking for a passionate and driven Senior Brand Executive to support the day-to-day brand operations for a fast-growing beauty brand. In this role, you ll work closely with the Brand Lead to ensure consistency across digital, social, influencer, D2C, and retail touchpoints. You ll be hands-on with campaign execution, content planning, and stakeholder coordination, and will play a key part in bringing the brand s voice and identity to life across channels. What you will be doing: Assist in managing and executing integrated brand campaigns across digital, social, e-commerce, and retail. Work with creative, strategy, and performance teams to brief in content requirements and ensure timely delivery of assets. Support the development of monthly content calendars and brand narratives. Coordinate with influencer agencies and content creators for ongoing campaigns and product launches. Track and organize asset production from content briefs to final creative outputs. Collaborate with external vendors and internal teams for seamless campaign execution. Assist in monitoring KPIs and preparing performance reports for key brand initiatives. Keep up with industry trends and contribute fresh ideas to enhance brand relevance and storytelling. Ensure consistency in tone, messaging, and visual identity across all touchpoints. Manage timelines and deliverables, ensuring projects are completed on schedule. What you need to be great in this role: 2-3 years of brand marketing or digital marketing experience, preferably within the beauty or lifestyle sector. A strong understanding of social media, influencer marketing, and D2C platforms. Great communication and collaboration skills to work cross-functionally. A keen eye for detail, creativity, and an understanding of what makes a brand stand out. Comfort in working with fast-paced timelines and managing multiple deliverables. Strong organizational skills and a proactive mindset. Passion for beauty and understanding of trends in the category is a huge plus. Passion for and inquisitive about AI and new technologies Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical. In this dynamic role, youll be at the forefront of shaping and elevating the brand narrative for these beauty brands, driving innovation, and fostering collaboration across the team and with external partners. Your creative prowess and strategic acumen will be pivotal in ensuring the continued success and growth of these brands. Req ID: 13109 #LI-SP1 #LI-Onsite Our values shape everything we do: Be Ambitious to succeed Be Imaginative to push the boundaries of what s possible Be Inspirational to do groundbreaking work Be always learning and listening to understand Be Results-focused to exceed expectations Be actively pro-inclusive and anti-racist across our community, clients and creations OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws. OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.
Posted 3 months ago
- 2 years
2 - 4 Lacs
Bengaluru
Work from Office
Hello Bangalore!! Echobooom is one of the leading companies that provides a spectrum of marketing, consulting, and strategic products, which aims to bridge the accessibility and trust gaps faced by businesses and their respective customers. Since its inception, Echobooom has been focused on training, developing, and producing individual leaders. These leaders result from a dynamic work environment, real-time training, networking with country-wide leaders, and Mentor-Mentee bonds. Wouldn't you want to be in a company that prioritizes your growth? So, what are you waiting for? Apply NOW!! ROLE: Business Associate - Identify business opportunities that align with our goals. - Execute strategic plans for new markets and expansion. - Close high-value deals with finesse. - Drive growth, embody our brand, and share insights. - Fuel our legacy with creativity. QUALIFICATIONS : - Entrepreneurial and Intrapreneurial goal-driven mindset. - Excellent communication and influencing skills. - Strong negotiation skills. - Self-motivated team player. - Business acumen and industry insight. - Someone who loves traveling. - FRESHERS seeking opportunities are welcome. -Candidates must be currently residing in BANGALORE PERKS : - Learn from experts. - Innovative, friendly culture. - Exciting incentives for top performers, - Networking opportunities with senior leaders country-wide. - Fast-track leadership. - Tailored and constant training sessions. - Opportunities to build a team of your own - Travel opportunities. EDUCATION: Any/Graduate/ Post Graduate EXPERIENCE : 0-2 years PAY RANGE: 2.5 - 4.0 LPA LOCATION: Indira Nagar, Bangaluru Dial now - 6392183077 (HR Avni) OR forward your updated resume on WhatsApp recruitment2lko@echobooom.com Looking forward to hearing from you! Warm Regards, Avni (Team EchoBooom)
Posted 3 months ago
- 1 years
1 - 6 Lacs
Bengaluru, Delhi / NCR, Mumbai (All Areas)
Work from Office
1. Generating Leads from Architects, Builders & Site Visits. 2. Payment Followup 3. Sample Management 4.Material Reconciliation 5.Service Issue Resolution 6.Reporting & Coordination 7.Branding Support * Freshers are most welcome *
Posted 3 months ago
3 - 8 years
6 - 8 Lacs
Bengaluru
Work from Office
We are hiring for Sales Coordinator role in Marketing (BTL Activation) for Bangalore location. Working Hours: (office timings) 9.30 AM - 6.30 PM Office Location: Bangalore Interview Mode: Face to face interview process only (After cv shortlisted by manager side) Salary - 6 LPA to 8 LPA Between Preferred profile of candidate: 3+ years of marketing experience, preferably in healthcare, medical devices, cosmetics/ dermatology OTC retail or dental industry. Proven record in BTL brand activation, sales campaign execution and digital marketing. Good knowledge of event management, exhibitions and road shows, in-clinic/ in-shop branding and sales enablement tool development. Have analytical mindset with hands-on experience of making data-driven decision, competitive analysis and MIS use in present/ past role. Excellent communication and collaboration skills to drive marketing success across teams. If you are interested then email me your resume at ankur.g@randstad.co.in
Posted 3 months ago
5 - 10 years
7 - 16 Lacs
Bengaluru, Mumbai (All Areas)
Work from Office
We're Hiring! Join Our Inclusive Team - Diverse Candidates Encouraged to Apply KEY RESPONSIBILITIES - 1. Delivering business/market share in collaboration with local Sales teams for the year/quarter/month. 2. Devising, monitoring and reviewing all channel marketing activities that are channel /category/ SKU specific. All activities to be planned in sync with sales team & as guided by the head of channel marketing. 3. Responsible for general trade, modern trade, CPC, CSD, institutions business. 4. Drive urban strategy in metros in terms of incremental growth / incremental range building / better sales metrics. 5. Deploy the execution of BTL activations like in shop branding, POSMs, Indoor & outdoor visibility for Key Metro stores, drive ROI of the same. 6. Design trade marketing trade schemes / promotions for all BU to gain market shares/ share in trade with positive ROIs, drive metro-based micromarketing opportunities. 7. Tracking the numeric & weighted distribution. Check effectiveness of sales force (DSOs & TSMs) and guide them in ensuring implementation, roll out programs to gain weighted distribution / counter shelf via right programs in metros. 8. Leveraging data analytics / analytics tools to drive productivity and efficiency of DSOs/distributors + higher ROIs on all programs. 9. Faster & more accurate decision making for bigger metro stores. 10. Devise & execute appropriate promotions for alternate channels like modern trade / CSD /CPC in metros. 11. Track competition activities in the store and counter the same using innovative cost-effective strategies, mount share gain strategies / Local activations / promoter strategies to gain counter share. 12. Initiate local level BTL elements / activities / programs / engagements as per market needs. 13. Managing the ISP / RPL outlets, drive promoter incentive structures, drive Tertiary business. 14. Drive salesmen capability end to end, drive DSO rewards and recognition programs. EDUCATIONAL QUALIFICATIONS:- Graduation (any) + MBA/PGDM (any) WORK EXPERIENCE :- 4+ years post qualification work experience in distribution/ trade or channel marketing. Industry preference FMCG/FMCD/CE. Extensive travel across the geography.
Posted 3 months ago
13 - 20 years
5 - 15 Lacs
Noida
Work from Office
Job Title: Marketing Director - Workforce Solutions Department: Marketing & Communications Reports To: Chief Customer Officer/US Marketing Director Experience: 12+ Years. Shift: (7:30 PM 4:30 AM IST) Location: Sector 68, Noida, U.P, India (On-Site) Qualification Required: Bachelor's degree in Marketing, Communications, Business, or related field; MBA or similar advanced degree is a plus. Summary We are seeking a dynamic, digitally savvy Marketing Director to lead our end-to-end marketing function, with a strong focus on content development, social media, lead generation, and product marketing. This hands-on leadership role requires both strategic vision and execution excellence . The ideal candidate has prior experience building B2B marketing campaigns in the staffing or professional services industry and is confident managing a multidisciplinary team while also rolling up their sleeves to drive measurable results. Key Responsibilities Lead and manage a high-performing marketing team , overseeing strategy and execution across content, digital, social, and product marketing. Develop compelling content strategies including whitepapers, case studies, blogs, web copy, website content and maintenance and thought leadership that position Acro as an industry leader. Design and execute multi-channel lead generation campaigns that support sales and business development goals. Own and evolve the companys social media presence (LinkedIn, Twitter, YouTube, etc.) to grow engagement and reach. Collaborate with product, sales, and operations teams to define and promote workforce solutions offerings through tailored messaging and positioning. Lead the marketing plan for our Product Group(XRM). Be part of /lead the rebranding effort Define and manage the marketing calendar, campaign milestones, and performance KPIs . Optimize marketing tech stack and tools (CRM, email platforms, analytics dashboards) to improve ROI tracking and funnel management. Coach and develop team members, fostering a culture of accountability, creativity, and continuous improvement. Stay current on market trends, competitive activity, and emerging digital marketing best practices. KRAs for this role: Customer connects through emails Maintenance of our Prospect list. Event Management Support Website maintenance and updation Product marketing, branding and positioning for XRM Required Qualifications 12+ years of progressive experience in B2B marketing, with at least 4+ years in a leadership role . Having worked with US based Marketing Organizations; strategy for marketing will be a shared responsibility between US based Director, and this person. Proven success in content marketing , digital campaigns , and lead generation execution and Product marketing execution. Strong understanding of social media platforms , B2B SEO , paid media, and marketing automation. Demonstrated ability to manage and grow a marketing team . Excellent writing, editing, and verbal English communication skills. Deep familiarity with CRM platforms (e.g., Salesforce) , email marketing tools , and analytics dashboards (e.g., Google Analytics, HubSpot). Track record of supporting sales enablement and product marketing in a services-oriented or staffing environment. Preferred Qualifications Experience in staffing, HR technology, or workforce solutions industries. Familiarity with proposal support, marketing around Government contracts, and co-branded campaigns with strategic partners. Bachelor's degree in Marketing, Communications, Business, or related field; MBA or similar advanced degree is a plus. Interested candidate can share their updated resume with me at swati.priya@acrocorp.com You can also connect with me on LinkedIn - https://www.linkedin.com/in/swati-priya-03b4ba178/
Posted 3 months ago
3 - 8 years
4 - 7 Lacs
Patna
Work from Office
Roles and Responsibilities Develop marketing strategies to increase brand awareness and promote hospital services. Manage brand campaigns across various channels, including print media, digital platforms, and events. Collaborate with cross-functional teams to launch new products and services, ensuring effective communication and promotion. Conduct market research to identify trends, opportunities, and challenges in the healthcare industry. Analyze campaign performance metrics to optimize future initiatives. Desired Candidate Profile 3-8 years of experience in Brand Marketing or related field. Hospital experience is added advantage. MBA/PGDM degree from a reputed institution. Proven track record of developing successful brand campaigns with measurable results. Strong understanding of healthcare marketing principles and practices.
Posted 3 months ago
5 - 10 years
14 - 20 Lacs
Chennai
Work from Office
Role & responsibilities - Continuous immersion with customer and channel to bring about insights and counter measures for the smooth functioning of the brand. - Unearth insights from primary & secondary research and be the voice of consumer logic. - Monitor market trends, research consumer markets and competitors- activities to identify opportunities and key issues - Collaborating with creative/advertising / Market research agencies to create communication strategy and define brand positioning & creation of brand voice - Driving Thought leadership through driving key innovations on Brand Roadmap - Create the marketing calendar; devise and execute monthly and quarterly marketing plans across offline and online media to meet the desired communication objectives - Own and drive brand partnerships, handle strategic and day-to-day brand development projects - Translate brand strategies into brand plans, brand positioning and go-to-market strategies - Work with creative agencies, production houses and media buying agencies to ensure that quality communication is rolled out across touchpoints - Complete oversight from brief to output for all campaigns - Driving Innovations to create differentiation - Create visibility to drive TOMA and preference for the brand - Management of workflows & timelines for development of campaigns - Effectively monitors the routine functioning of brand with strong focus on planned target achievement - Monitoring of spends and spend efficiency. - Closely interact with the sales teams to understand gaps and requirements to achieve the deployed targets and implement counter measures to mitigate risks. - Measure and MIS creation of all marketing campaigns, and assess against goals (ROI and KPIs) Preferred candidate profile
Posted 3 months ago
3 - 8 years
3 - 8 Lacs
Gurugram
Work from Office
Lead projct execution across clients&practice teams Plan,optimise&implement digital ad campaign strategies for clients Suggest&develop new campgns across multiple channels Analyse performance data to derive insights, optimse campgns&ensure strong ROI Required Candidate profile Expert in campaign strategy, execution& optimization across all platforms Knowledge of audience segmentation, targeting &media planning Team Leader, Strong analytical, reporting& presentation skills
Posted 3 months ago
2 - 7 years
4 - 6 Lacs
Thane
Work from Office
Job Title: Marketing Executive Location: Thane Industry: Automobile Working Days: Monday to Saturday Job Summary: We are looking for a result-driven and creative Marketing Executive to join our team in Thane. The ideal candidate will have a minimum of 3 years of experience in marketing within the automobile industry and should be fluent in English. This role requires a deep understanding of market trends, customer engagement strategies, and brand positioning. Key Responsibilities: Develop and execute marketing strategies to promote automobile products and services Plan and oversee advertising and promotional campaigns (ATL/BTL/Digital) Coordinate with the sales team to align marketing efforts with sales goals Conduct market research to identify opportunities and customer preferences Manage marketing budgets and analyze the ROI of campaigns Represent the company at industry events, exhibitions, and networking platforms Build brand awareness and enhance customer engagement through various channels Requirements: Minimum 3 years of marketing experience, preferably in the automobile industry Bachelors degree in Marketing, Business, or a related field Excellent verbal and written communication skills in English Strong knowledge of marketing techniques and tools Self-motivated, creative, and strategic thinker Contact: Interested candidates can call us on 9284630098 . Or Email us your CV hr@skillloomsolutions.com
Posted 3 months ago
3 - 8 years
4 - 8 Lacs
Chennai
Work from Office
Company Description Heritage Foods Ltd. is one of India's largest and reputable FMCG companies, founded in 1992 by Mr. Nara Chandrababu Naidu. The company has two divisions - Dairy and Renewable Energy, under its flagship Company Heritage Foods Limited. Heritage's milk and milk products have a market presence in multiple states across PAN India. Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement – Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment – Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights – Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI – Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration – Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence – Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region. Interested Candidate share there CV's to suryavamsikrishna.k@heritagefoods.in Industry
Posted 3 months ago
3 - 8 years
4 - 8 Lacs
Bengaluru
Work from Office
Company Description Heritage Foods Ltd. is one of India's largest and reputable FMCG companies, founded in 1992 by Mr. Nara Chandrababu Naidu. The company has two divisions - Dairy and Renewable Energy, under its flagship Company Heritage Foods Limited. Heritage's milk and milk products have a market presence in multiple states across PAN India. Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement – Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment – Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights – Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI – Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration – Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence – Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region. Interested Candidate share there CV's to suryavamsikrishna.k@heritagefoods.in Industry
Posted 3 months ago
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