Associate SEO

Job Title: Associate/Sr Associate SEO

• Develop and execute SEO strategies covering Technical SEO, On-Page SEO, and Off-Page SEO to enhance organic traffic and rankings.
• Conduct comprehensive technical audits, resolving crawlability, indexation, Core Web Vitals, and structured data issues.
• Optimize website architecture, internal linking, robots.txt, XML sitemaps, hreflang, and canonicalization.
• Implement App Store Optimization (ASO) for mobile apps and YouTube SEO for video content discoverability.
• Implement AEO (Answer Engine Optimization) strategies to enhance visibility in zero-click results, voice assistants, and AI-powered search engines.
• Plan and execute GEO SEO strategies to improve local and regional visibility, including Google Business Profile optimization and geo-targeted content creation.
• Leverage AI-driven SEO techniques, using generative AI tools to enhance content relevance and ranking.
• Perform keyword research, competitor analysis, and content gap analysis to drive content strategy.
• Improve meta tags, headings, schema markup, image SEO, and URL structures for on-page optimization.
• Manage ethical link-building strategies, guest posting, PR outreach, and backlink analysis to strengthen domain authority.
• Analyze SEO performance using Google Analytics 4 (GA4), Google Search Console, Ahrefs, SEMrush, and Screaming Frog.
• Monitor Google algorithm updates and apply the latest SEO best practices.

Skills Required

• Should have a good understanding & working knowledge of

  Google Schema Tags,

  Google rich snippets, Optimization for Featured Snippets, Voice Search Optimization, Etc.,

• Should have a good understanding of

  Technical SEO, Video SEO, App Store Optimization, YouTube Marketing, & Everything Latest in the market.

• Should have expertise in

  AEO (Answer Engine Optimization)

  to optimize for voice search, AI snippets, and zero-click search results.
• Should possess strong

  GEO SEO knowledge

  to drive

  hyperlocal traffic, create location-specific landing pages, and manage local SEO audits.

• Should have a deeper understanding of

  GA4, Search Console, Google My Business, Google Tag Manager, Google Trends, Ahref, SEM Rush, SEO MOZ, Firebase Analytics, Appsflyer

  or any other tool (for ASO), and YouTube Studio (for YouTube SEO).
• Should have Very strong knowledge

  in Generating Qualified Leads

  both for B2B & B2C Target group.
• Should have working experience in doing

  SEO for both Product Based and Service Based websites

  and achieved good ranking and leads.
• Have good knowledge of

  CMS platforms like WordPress, webflow

  , Weebly, Shopify, Magento, etc & deeper understanding of tools like Elementor, Yoast SEO etc.
• Should have done

  A/B testing

  with the content & SEO strategies, especially with landing pages, content formats (Text, video, image) and target groups.
• Should have a good understanding of conducting and utilizing webinars, podcasts content for organic growth.
• Expertise in Core Web Vitals, page speed optimization, mobile-first indexing, and structured data implementation.
• Strong knowledge of website crawling, indexation, JavaScript SEO, and log file analysis.
• Experience with server-side SEO, CDN optimization, and cloud-based hosting solutions.
• Deep understanding of keyword research, content optimization, metadata, and internal linking.
• Hands-on experience in content gap analysis, URL optimization, and AI-powered content strategies.