Associate Manager - Digital Marketing

Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database etc.
• Plan, implement, manage, monitor and upgrade DATRI’s website.
• Collaborate with the internal team and agency to optimise end user experience and ensure that the website aligns with brand strategy and meets organization’s standards.
• Conduct timely content audits to eliminate redundant and/or duplicate information.
• Analyse web traffic to reduce bounce rate and optimize the pages for optimum results.
• Keep a track of emerging trends and technologies related to digital marketing and update the head of the department.

Job Specifications

• 5-7 years of work experience as a Digital Marketing specialist.
• Bachelor’s degree in Marketing or similar field.
• Proficiency in SEO tools, Google Analytics and required skills.
• Knowledge on HTML and web publishing.
• Strong verbal and written communications skills.
• Attention to detail.
• Content creation skills
• Excellent communication and organizational skills

Job Location : Chennai

Type of Employment : Full Time Employee

Department : Marketing & Communications

Industry Non-profit Organization Management

Employment Type : Full-time