Associate – Business Development & Sales

Company Description

BrandStory is a Digital Agency specializing in UI/UX and design-led technology as a service. Based out of Bangalore, we have been serving over 600+ clients globally since 2014. Our team of 120 professionals includes alumni from esteemed institutions like NIFT, IIM, BITS Pilani, and VIT. At BrandStory, our services range from creating brand identities to digitally defining ideas and enhancing brand awareness, sales, and equity.

???? Role Overview

• As an

  Associate BDE & Sales at BrandStory

  , you will be a

  key contributor to revenue growth

  and the expansion of our client portfolio.
• Your primary mandate is to

  identify, qualify, and acquire new clients

  , while also nurturing relationships for long-term business opportunities.
• You will be expected to have a

  comprehensive understanding of BrandStorys services

  , including Digital Marketing, Branding, Technology, Employer Branding, PR, and Content Solutions.
• The role demands the ability to

  translate client challenges into customized solutions

  , building persuasive value propositions.
• You will serve as a

  brand ambassador

  , representing BrandStory in pitches, networking events, and industry forums.
• Collaboration is core: youll work with

  marketing

  (for lead generation),

  pre-sales

  (for solutioning), and

  delivery teams

  (for execution alignment).
• Success will be measured not just by meeting

  sales quotas

  , but also by building

  trusted client relationships

  that enable cross-sell and upsell opportunities.
• This is a

  growth-track role

  that positions you to advance into Senior Associate, Team Lead, or Key Account Management pathways within BrandStory.
  

????? A Day-in-the-Life (Snapshot)

• Morning:

  Review your CRM dashboard, prioritize leads, and plan outreach activities.

• Midday:

  Conduct discovery calls or meetings with prospective clients to understand their business needs.

• Afternoon:

  Collaborate with pre-sales to create tailored proposals and coordinate with marketing for lead-generation campaigns.

• Evening:

  Follow up on open opportunities, update CRM records, and share pipeline progress with your manager.

• Weekly Rhythm:

• Attend internal sales huddles and pipeline review meetings.
• Prepare and deliver client pitches.
• Share competitor and market intelligence with leadership.
• Nurture prospects via LinkedIn/social selling.
  

???? Key Responsibilities

1.Business Development & Lead Generation

• Identify and qualify prospects through digital platforms, events, referrals, and outbound campaigns.
• Conduct market research to uncover new business opportunities and emerging sectors.
• Develop and deliver compelling pitches aligned with client objectives.

2. Sales & Pipeline Management

• Own the end-to-end sales cycle: lead generation ? proposal ? negotiation ? closure.
• Maintain a healthy sales pipeline with accurate reporting on CRM.
• Consistently achieve or exceed revenue and client acquisition targets.

3.Client Relationship Management

• Build rapport with decision-makers to establish BrandStory as a trusted advisor.
• Ensure smooth handover of closed deals to delivery teams.
• Maintain long-term engagement for repeat business and upsell opportunities.

4.Collaboration & Reporting

• Align with marketing for campaign-driven lead generation.
• Work with pre-sales for customized solution design.
• Submit weekly sales reports, forecasts, and insights on market trends.
  

???? KPIs & Success Metrics

• Quarterly and annual sales quota achievement.
• New client acquisition (number of new logos onboarded).
• Pipeline health: qualified opportunities and conversion rates.
• Proposal-to-closure ratio.
• CRM data accuracy and hygiene.
  

????? Skills & Competencies

• Strong

  B2B sales experience

  , preferably in

  digital marketing, branding, or technology services

  .
• Excellent

  prospecting, networking, and lead qualification skills

  .
• Ability to build

  compelling proposals and presentations

  .
• Strong

  negotiation and closing skills

  .
• Hands-on with CRMs (Monday / Zoho etc).
• Highly motivated, self-starter with resilience and result orientation.
  

? Pre-Requisites

• Must have knowledge of

  BrandStorys service offerings

  :

• Digital Marketing

  (SEO, Social Media, Performance Marketing, Influencer Marketing, ABM, PR)

• Branding

  (Brand Strategy, Employer Branding, Design Collateral, GTM Campaigns)

• Technology

  (Website Development, UI/UX, Website Maintenance, Video Production & Content Services)
• Bonus: Prior

  agency experience

  with multi-service solution selling.
• Proven success in consultative B2B selling.

???? Qualifications

• Bachelors degree in Business, Marketing, or related field (MBA preferred).
• 35 years of proven success in

  business development or B2B sales

  .

???? Growth Path

• Opportunity to grow into

  Enterprise Sales, Key Account Management, or Leadership roles

  .

Why Join BrandStory DigitalD

iverse Portfolio of Services: From SEO and Social Media to Branding, Performance Marketing, PR, and Technology, youll gain exposure across the full digital ecosystem.Work With Leading Brands: Opportunity to collaborate with top-tier clients across industries (IT, real estate, retail, healthcare, fintech, and more).Fast-Track Career Growth: Clear progression paths (Associate ? Senior Associate ? Team Lead ? Manager) with merit-based promotions.Learning & Development: Access to workshops, mentorship, and hands-on training across marketing, sales, and technology domains.Entrepreneurial Culture: We value initiative and autonomy youll be encouraged to own client relationships, experiment, and innovate.Collaborative Environment: Cross-functional exposure with creative, strategy, and technology teams working together.