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Knolskape Solutions
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Associate - Account Based Marketing

Associate - Account Based Marketing

Knolskape Solutions

1 - 3 years

|

8 - 9 Lacs

Posted:11 hours ago| Platform:

Apply

Skills Required

Account Based Marketing Lead Genr Cold Calling Demand Generation

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role & responsibilities

Identify and build prospect lists using tools like
LinkedIn Sales Navigator, ZoomInfo, Apollo
, etc.
Conduct deep research on target accounts (firmographics, technographics, key stakeholders).
Segment and prioritize accounts based on Ideal Customer Profiles (ICPs) and buyer personas.
Execute cold outreach via email, LinkedIn, and phone calls to key decision-makers.
Follow-up persistently to secure meetings and nurture interest.
Qualify leads using BANT or similar qualification frameworks.
Work closely with the Sales team to align messaging and follow-up.
Good to have experience on:
Zoho CRM
,
Outreach.io, L&D/HR Tech
industry

Preferred candidate profile

2+ years of experience in
lead generation
or
ABM execution
in a B2B SaaS environment for the India / US-UK markets.
Strong written and verbal communication skills in English
Cold-calling
Email content drafting

Interested candidates can DM their resume to sunita.singh@knolskape.com

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