Assistant Manager : Performance Marketing

Nouria

3 years

0 Lacs

Mumbai Maharashtra India

Posted:3 weeks ago| Platform:

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Skills Required

marketing strategies analyze data reports tracking integration shopify ads analytics optimization

Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

Plan, execute, and optimize campaigns on Google and Meta platforms (Facebook & Instagram).
Work closely with the creative and brand teams to develop growth-oriented strategies and ensure campaign alignment.
Monitor ad performance, analyze data, and generate reports focused on ROI and ROAS.
Manage campaign tracking, and audience segmentation.
Ensure smooth integration and tracking through platforms like Gokwik to reduce drop-offs and enhance conversions.
Stay updated on trends across social media platforms and use insights to inform performance strategies.

Requirements:

2–3 years of experience in performance marketing, preferably in e-commerce, fashion, or D2C brands.
Proficiency in Shopify Google Ads, Meta Business Manager, and analytics tools.
Familiarity with Gokwik and basic integration processes.
Strong analytical skills with a focus on campaign optimization and growth metrics.
Understanding of social media platforms like Instagram, Facebook, etc.

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