Area Sales Manager

Job Purpose

To ensure effective distribution setup capable of delivering sales and market share objectives; delivery of revenue & sales targets; Review & evaluate Channel partners with focus on distributor 3i infrastructure, involvement & investment; Ensuring awareness & product placement in case of New Product launch

Key Result Areas/Accountabilities

• Strengthening market execution & trade relationships and tracking market intelligence.
• Ensure Distribution planning & execution intensity to enable his team to deliver on expanding town coverage, appointing distributors, adding outlets, above norms extraction - sites, quality gross & tertiary.
• Having complete people ownership - effective on-boarding, in market coaching, rigorous performance review etc. - to maximize team incentive earnings and reduce attrition.
• Tracking / Escalation of Competition New products & Schemes.
• Ensuring compliance with company standards, policies and HSW norms by employees and extended teams.
• Judicious use of COCA budgets to maximize quality customer acquisitions.
• Initiatives to increase CMS & RMS in Zone
• Market initiatives to Improve traffic from low utilized sites
• Monitoring Team & provide adequate support and Guidance

Core Competencies, Knowledge, Experience

Core Competencies, knowledge and Experience

• 5-7 years of experience in Telco/FMCG
• In depth understanding of Distribution ecosystem
• Market understanding & development
• Detailed Sales & Distribution planning
• Motivate team & build capability; Basic budget management skills

Must have technical / professional qualifications

Professional Qualifications

• Graduate, MBA preferred
• English and local market language
• Skilled in performance analytics & driving team target achievement

  Role & responsibilities

Preferred candidate profile