Analyst

You are a skilled Implementation & Analytics Specialist sought to provide support to marketing and product teams by establishing, validating, and upkeeping analytics infrastructure. Your profound technical expertise in GA4 and Segment.io (if applicable), along with a robust QA discipline, will be essential for generating insightful reports from digital data. Your primary responsibilities will include managing daily implementation and QA tasks, aiding in analytics setup for new product launches, collaborating with marketing teams for campaign tagging and reporting, performing analytics QA utilizing various tools and debugging methods, configuring dashboards, and conducting ad hoc analyses to support business functions. Additionally, you will be responsible for maintaining documentation and enforcing best practices for implementation and tracking governance. The ideal candidate for this role should possess over 5 years of experience in web/digital analytics implementation and reporting. You should have hands-on experience with GA4 event setup, custom dimensions, and reporting logic. A strong working knowledge of Segment.io and proficiency in data pipeline configuration are essential. Familiarity with tag management platforms such as GTM or Adobe Launch would be advantageous. Your excellent QA practices, meticulous attention to detail, ability to work autonomously, and aptitude for managing cross-functional collaborations are key attributes for success in this role. In terms of technology platforms and tools, you should be well-versed in Google Analytics 4 (GA4) and Segment.io. Knowledge of Google Tag Manager, proficiency in Excel/Sheets, and familiarity with Chrome DevTools are recommended but not mandatory. If you are seeking a position that involves digital implementation, GA4 implementation, Segment.io analysis, analytics QA, web analytics consultancy, marketing data analysis, product analytics, event tracking specialization, or digital tagging expertise, this role aligns with your expertise and aspirations.,