Agriculture Sales Manager (Bio-Fertilizers, Bio-Pesticides & Organic I

6 - 11 years

6 - 9 Lacs

Posted:6 hours ago| Platform: Naukri logo

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Work Mode

Hybrid

Job Type

Full Time

Job Description

Job Title:

About ABTL (for the listing)

Crop Science

Role Purpose

Own top-line & distribution growth for ABTL’s bio-fertilizer, bio-pesticide and organic product portfolio in the assigned territory; build a high-quality channel, drive on-ground demand through demonstrations and farmer connect programs, and win institutional accounts (FPOs, co-ops, plantations, sugar mills).

Key Responsibilities

  • Sales & Revenue:

    Deliver monthly/quarterly volume, value and collection targets; maintain product mix and contribution norms.
  • Channel Management:

    Appoint & onboard distributors/stockists; optimize beat plans; ensure secondary sales pull via retailers/KVKs/ATMA networks.
  • Demand Generation:

    Plan and execute

    farmer meetings, field demos, result trials

    , and retailer meets; leverage seasonality & crop calendars.
  • Key Accounts:

    Acquire and manage

    FPOs, co-operatives, large growers, nurseries, sugar & tea estates

    ; negotiate rate contracts, supply plans and in-season programs.
  • Portfolio Execution:

    Position bio-fertilizers, bio-pesticides and organic SKUs per crop & stage; ensure label compliance and best-use recommendations.
  • Market Intelligence:

    Track competitor schemes, pricing, new launches; share weekly inputs to marketing and supply chain.
  • Team & Partners:

    Guide field executives/TSMs and agri-consultants; train channel partners and retailers on product stewardship and application.
  • Process & Compliance:

    Timely

    forecasting

    , order booking, GR/DR reconciliation, claims documentation, and adherence to company credit policy.
  • Brand & Events:

    Represent ABTL at agri fairs, Kisan Melas, university outreach, and sustainability programs.

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