Ads & Operations Specialist (Google Ads Focus)

Job Description

Position Overview: We are seeking a results-driven Ads & Operations Specialist with strong experience in Google Ads management to join our marketing and operations team. This role is ideal for someone who excels in a fast-paced environment, is highly analytical, and has a passion for optimising digital advertising performance and streamlining operational workflows. Key Responsibilities: Plan, launch, and manage Google Ads campaigns across Search, Display, YouTube, and/or Performance Max. Monitor and optimise ad performance to meet KPIs such as ROAS, CTR, CPC , and conversion rate . Conduct keyword research, audience targeting, A/B testing, and budget forecasting. Analyse campaign data and produce clear, actionable reports for stakeholders. Collaborate with creative and content teams to ensure alignment on ad copy and landing pages. Assist in the development and refinement of operational processes related to marketing and advertising. Stay up to date with the latest changes in Google Ads and industry trends to maintain a competitive edge. Application Process Send your resume and a brief cover letter to digital.hr@itvnetwork.com. Please use " Ads & Operations Specialist Application " as your subject line. Show more Show less