AD Copywriter

JD for Ad Copywriter

Job Title Ad Copywriter

Onsite working: Mumbai

EC-Council (www.eccouncil.org) is the worlds largest cyber security technical certification body. We operate in 145 countries globally and we are the owner and developer of various world-famous cyber security programs. We are proud to have trained and certified over 380,000 information security professionals globally that have influenced the cyber security mindset of countless organizations worldwide

Responsibilities

• Think creatively and play with words to write clear, concise, and catchy copies for lead generation and sales campaigns
• Come up with innovative ideas to promote the products (online courses) via ads, posts, reels, stories, and more
• Develop compelling and research-driven content for but not limited to, ad landing pages, promotional emails, social media platforms, and brochures.
• Edit and proof-read copies and content to ensure that it is composed as per the brief and avoids plagiarism
• Generate creative content for affiliate marketing banners and text ads
• Research and evaluate competitor’s content marketing strategy
• Collaborate with designers and other members of the marketing team, and provide creative directions as required
• Work on multiple variations of the copy for A/B testing
• Amend, revise, or recreate the copies or campaigns based on the feedback from internal stakeholders or customers
• Keep up to date with popular industry trends
• Collaborate with the Data Analytics team to measure the effectiveness of campaigns

Requirements

• 2- 4 years of relevant experience.
• Good understanding of social media and Google ads
• Creative and persuasive writing skills
• Expertise in storytelling
• Strong communication and interpersonal skills
• Ability to work hard, and experience in a deadline-driven, fast paced environment
• Bachelor’s degree in English Literature, Communication, Marketing, Journalism or related fields are preferred but not mandatory
• A keen eye for details
• Any graduate

Additional Information:

We are an equal opportunity workplace and an affirmative action employer. We are always committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status and we do not discriminate on the basis of such characteristics or on the basis of any other status that is protected by the laws or regulations in the locations where we work.

EC-Council is committed to working with and providing reasonable accommodation to individuals with disabilities. If you have a medical condition or disability which inhibits your ability to complete any part of the application process and need reasonable accommodation to complete the process, please contact us at ecchr.sea@eccouncil.org and let us know how we may assist you.

To be eligible to apply for this job, you must be able provide proof that you are either a citizen of the country or have legal authorization to work in the country where this job is posted and must be residing in the same country.

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