Account Manager - Programmatic

Job title: -

Primary Responsibilities

• Plan, setup, manage & optimize campaigns across DSPs (DV360, MediaMath and Teads Ad Manager) and manage daily in-console monitoring of campaign pacing and performance against agreed KPI’s.
• Campaigns to be monitored and optimized frequently to achieve KPI goals.
• Contribute to clients' business growth by identifying new opportunities through deep analysis of reporting and data
• Responsible for day-to-day operations of the operations team and take ownership of pre-campaign to post-campaign requirements.
• Generate meaningful insights for post-campaign reporting.
• Build a good rapport with the client servicing team and provide seamless support with campaign briefs, strategy, setup, optimization, reporting & invoicing.
• Support and oversee campaign QA process for peer team members.
• Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance.
  

Required Skills

• 3 to 5 years of experience in managing digital display campaigns, understanding general planning/buying processes and media language/operations
• Experience with DSP platforms (self-managed) – DV360, MediaMath, and others.
• DCM and Sizmek ad server execution experience
• Tactical execution experience – CTV, Native, Proximity targeting, Prospecting & Remarketing, PMP executions, Video, SSP direct deals.
• Understanding of ad-server or ad-operations technologies (e.g., Doubleclick)
• Ability to interpret campaign performance with regards to programmatic variables – Geo, device, demos, behavioral, creative, targeting layers
  

Personal Characteristics

• Self-Starter
• Highly Resourceful
• Technically Savvy