Website Administrator

Website maintenance

• Global website custodian: Be the owner for the suite of websites that sit within the Apex Group, ensuring all sites are up-to-date, functioning correctly, and visually appealing.
• Content manager: Taking Group approved content (text, images, videos) and creating or updating web pages across the suite of websites that sit within the Group including proof-reading website content ensuring it adheres to the Group approved Tone of Voice and language style guides and best practice SEO technics.
• SEO assistant: Support SEO Manager in delivering enhancement activities including; Broken link reports and corrections; Website 301 redirect mapping; Keyword research by audience, category and/or location and PPC campaign optimisation tasks
• Website support: Be the website champion that and identify and resolve any technical issues either alone or through collaboration with our digital support agency.
• Lead generation liaison: Collaborating with product and demand marketing managers to assist in lead generation enhancements such as managing web page design template updates, landing page creation, campaign reporting, etc

Analytics

• You will be responsible for tracking and reporting on website conversion and goals reporting
• Assisting in the collection of analytical data and analysis for digital marketing reports
• Work with other teams across marketing and other business functions to extract and report on ad-hoc data requests
• Implement and manage GA4 tracking across all Apex web properties.
• Define and configure custom events, conversions, and audiences in GA4.
• Create dashboards and reports using GA4 and Google Looker Studio to support marketing KPIs.
• Analyze user behavior, traffic sources, and conversion funnels to identify optimization opportunities.
• Collaborate with developers to ensure proper tagging and data layer implementation.
• Provide training and support to internal stakeholders on GA4 usage and insights.
• Stay updated on GA4 feature releases and industry best practices.

Skills Required:

• Knowledge of web technologies, content management systems (CMS), HTML, CSS, and basic programming
• Ability to troubleshoot and resolve technical issues effectively
• Good written and verbal communications skills
• Diligent with good attention to detail
• An analytical mind-set with a passion for analyzing website traffic and user behaviour data and problem-solving
• Excellent interpersonal skills and an ability to build strong relationships across geographies and levels
• Highly organized and able to work in a fast-paced environment.
• Proficient with Microsoft Office
• An interest in financial services

• A high level of visibility within a large organisation on an upwards trajectory
• The ability to develop a wide variety of digital marketing skills to drive innovation and have a tangible impact on the business
• Be part of a dynamic and fast-paced team that makes a genuine impact on revenue and sales pipeline.
• Exposure to all aspects of the business, cross-jurisdiction and to working with senior management directly.
• Opportunity to work with a diverse, agile and global marketing team.
• The opportunity to innovate, bring discipline to brand activity and really make a difference.