Job Title: Technical Content Writer (Full-time) Location: Mohali, India Work Hours: 3:00 PM 12:00 AM IST (Night Shift) Salary: Among the best in the Tricity (Mohali, Chandigarh, Panchkula) About the Role Vartopia is looking for a talented Technical Content Writer to join our dynamic team. This is an exciting opportunity to make a tangible impact on a growing B2B brand at the intersection of technology and marketing. At Vartopia, we value independent contributors who thrive in cross-functional roles. If you're someone who enjoys taking initiative and working beyond traditional content writing—whether it’s ideating marketing campaigns, improving web copy, or guiding visual storytelling—you’ll feel right at home here. Job Summary As a Technical Content Writer at Vartopia, you’ll play a key role in crafting high-quality, technically accurate, and compelling content that resonates with a B2B audience. You will work closely with Product, Sales, and Marketing teams to translate complex product features and ecosystem insights into engaging content. You’ll also leverage writing tools to enhance productivity and ensure alignment with Vartopia’s brand tone and messaging strategy. Key Responsibilities 1. End-to-End Content Creation Develop a wide range of B2B-focused content, including blog posts, technical articles, whitepapers, eBooks, landing pages, email campaigns, FAQs, case studies, video scripts, and internal product documentation. Contribute to strategic content formats such as eBooks, whitepapers, and product briefs. Create webinar content, knowledge base entries, and technical documentation as needed. Repurpose long-form content (e.g., whitepapers, webinars) into smaller assets like social media posts, email snippets, and infographics. 2. Technical Content Mastery Deeply understand Vartopia's product offerings and the broader channel partner ecosystem. Convert complex technical concepts into clear, persuasive content suitable for enterprise buyers and partners. Utilize AI tools (e.g., ChatGPT, Jasper.ai, Copy.ai) to accelerate content ideation, drafting, and optimization. Proofread, edit, and generate personalized content to ensure it meets brand voice, strategic messaging, and technical standards. 3. Content Alignment & Collaboration Coordinate with Sales, Product, and Marketing teams to ensure content supports sales initiatives and addresses customer pain points. Align deliverables with campaign strategies, SEO objectives, and brand messaging guidelines. Collaborate with the design team to develop visually engaging content assets. Work with key stakeholders to gather feedback and obtain final approvals before publishing. 4. Quality Assurance Proofread and edit all content to ensure grammatical accuracy, brand consistency, and technical clarity. Act as an independent contributor capable of owning various content marketing tasks. This may include posting content to CMS or social channels, managing approvals, proposing marketing ideas, reviewing live assets, and contributing to visual/design inputs. Qualifications & Skills Experience: 1–3 years as a Technical Content Writer, Copywriter, or similar role. Experience in a SaaS or B2B product environment is strongly preferred. Familiarity with channel sales, IT software, or partner ecosystems is a plus. CMS & Marketing Automation (Preferred): Experience with Zoho Marketing Automation , Zoho Social , WordPress , project management tools, and basic working knowledge of HTML/CSS is preferred. Writing Expertise: Excellent command of the English language, grammar, and style. Must be proficient in both short-form and long-form content. Technical Acumen: Strong ability to understand complex software products and convert them into accessible, engaging content. Tool Proficiency: Hands-on experience with tools like Grammarly , Hemingway , ChatGPT , or similar, with the ability to refine output to ensure quality and accuracy. SEO Understanding: Basic knowledge of SEO best practices, including keyword usage and alignment with search intent. Detail-Oriented: Exceptional attention to detail, organizational skills, and ability to multitask across content projects. Collaboration: Excellent communication skills and the ability to work effectively with cross-functional teams. Education: Bachelor's degree in journalism, Marketing, Communications, English, Computer Science, or a related technical field. Why Join Vartopia? Join a forward-thinking, innovative team shaping the future of channel partnerships. Work with modern AI-powered content tools to accelerate your productivity. Contribute directly to the growth of a leading B2B SaaS company. Enjoy a competitive salary, ownership of your work, and a vibrant, collaborative environment.

Job Title: Technical Content Writer (Full-time) Location: Mohali, India Work Hours: 3:00 PM – 12:00 AM IST (Night Shift) Salary: Among the best in the Tricity (Mohali, Chandigarh, Panchkula) About the Role Vartopia is looking for a talented Technical Content Writer to join our dynamic team. This is an exciting opportunity to make a tangible impact on a growing B2B brand at the intersection of technology and marketing. At Vartopia, we value independent contributors who thrive in cross-functional roles. If you're someone who enjoys taking initiative and working beyond traditional content writing—whether it’s ideating marketing campaigns, improving web copy, or guiding visual storytelling—you’ll feel right at home here. Job Summary As a Technical Content Writer at Vartopia, you’ll play a key role in crafting high-quality, technically accurate, and compelling content that resonates with a B2B audience. You will work closely with Product, Sales, and Marketing teams to translate complex product features and ecosystem insights into engaging content. You’ll also leverage writing tools to enhance productivity and ensure alignment with Vartopia’s brand tone and messaging strategy. Key Responsibilities 1. End-to-End Content Creation Develop a wide range of B2B-focused content, including blog posts, technical articles, whitepapers, eBooks, landing pages, email campaigns, FAQs, case studies, video scripts, and internal product documentation. Contribute to strategic content formats such as eBooks, whitepapers, and product briefs. Create webinar content, knowledge base entries, and technical documentation as needed. Repurpose long-form content (e.g., whitepapers, webinars) into smaller assets like social media posts, email snippets, and infographics. 2. Technical Content Mastery Deeply understand Vartopia's product offerings and the broader channel partner ecosystem. Convert complex technical concepts into clear, persuasive content suitable for enterprise buyers and partners. Utilize AI tools (e.g., ChatGPT, Jasper.ai, Copy.ai) to accelerate content ideation, drafting, and optimization. Proofread, edit, and generate personalized content to ensure it meets brand voice, strategic messaging, and technical standards. 3. Content Alignment & Collaboration Coordinate with Sales, Product, and Marketing teams to ensure content supports sales initiatives and addresses customer pain points. Align deliverables with campaign strategies, SEO objectives, and brand messaging guidelines. Collaborate with the design team to develop visually engaging content assets. Work with key stakeholders to gather feedback and obtain final approvals before publishing. 4. Quality Assurance Proofread and edit all content to ensure grammatical accuracy, brand consistency, and technical clarity. Act as an independent contributor capable of owning various content marketing tasks. This may include posting content to CMS or social channels, managing approvals, proposing marketing ideas, reviewing live assets, and contributing to visual/design inputs. Qualifications & Skills Experience: 2–5 years as a Technical Content Writer, Copywriter, or similar role. Experience in a SaaS or B2B product environment is strongly preferred. Familiarity with channel sales, IT software, or partner ecosystems is a plus. CMS & Marketing Automation (Preferred): Experience with Zoho Marketing Automation , Zoho Social , WordPress , project management tools, and basic working knowledge of HTML/CSS is preferred. Writing Expertise: Excellent command of the English language, grammar, and style. Must be proficient in both short-form and long-form content. Technical Acumen: Strong ability to understand complex software products and convert them into accessible, engaging content. Tool Proficiency: Hands-on experience with tools like Grammarly , Hemingway , ChatGPT , or similar, with the ability to refine output to ensure quality and accuracy. SEO Understanding: Basic knowledge of SEO best practices, including keyword usage and alignment with search intent. Detail-Oriented: Exceptional attention to detail, organizational skills, and ability to multitask across content projects. Collaboration: Excellent communication skills and the ability to work effectively with cross-functional teams. Education: Bachelor's degree in journalism, Marketing, Communications, English, Computer Science, or a related technical field. Why Join Vartopia? Join a forward-thinking, innovative team shaping the future of channel partnerships. Work with modern AI-powered content tools to accelerate your productivity. Contribute directly to the growth of a leading B2B SaaS company. Enjoy a competitive salary, ownership of your work, and a vibrant, collaborative environment. Show more Show less

Job Title: Marketing Operations Specialist Job Location: Mohali, Punjab, 5 days (WFO) Job Type: Full-Time Salary: Aligned with industry standards / among the best in the Tricity region. Shift Timing: 3:00 pm - 12:00 am IST Company Overview & Job Summary: We are looking for a key member to join the Vartopia Sales & Marketing Team. Vartopia is a leading channel technology provider that is changing the way companies engage with their partners. We are at the forefront of bridging the gap between vendors and partners with our powerful platform, Vartopia Hub. We are seeking a talented and motivated Marketing Operations Specialist to lead and manage our lead generation campaigns (Email & LinkedIn) primarily within Zoho Platform. If you're detail-oriented, results-driven, and passionate about marketing automation, this role offers a fantastic opportunity to grow and make a direct impact on our business revenue. Job Description: As the Marketing Operations Specialist, you will be responsible for executing and managing targeted lead generation efforts, running different campaigns, reporting on key metrics, and continuously optimizing outreach campaigns for maximum effectiveness. You will work closely with Vartopia's Sales team, in-house Zoho & Web Developer and Marketing Agency to ensure all campaigns are aligned with our business goals. Key Responsibilities: Manage Zoho-Based Campaigns : Own the creation, execution, and optimization of marketing campaigns (Email, LinkedIn, Webinar, Newsletter etc.) within Zoho CRM. Utilize your knowledge of Zoho tools/modules i.e Zoho Marketing Automation, Cadences, Mail Merge, Social, Page sense & others to drive effective outreach strategies. Campaign Reporting : Provide weekly reports on all campaign metrics, analyzing performance and making data-driven recommendations for future campaigns. Tracking & Prioritization : Set up and manage tracking parameters to assess campaign effectiveness. Use this data to do lead/contact scoring, prioritize prospects based on engagement and interest, ensuring the Sales team focuses on the best opportunities. Cadence Development : Design customized cadences and outreach strategies for different ICPs (Ideal Customer Profiles) and personas, ensuring that touchpoints are frequent, personalized, and consistent. Continuously refine campaign tactics and cadences to improve open rates, click-through rates, and overall conversion rates. A/B Testing : Run A/B testing across different campaigns to assess which strategies work best for different target audiences and ICPs (Ideal Customer Profiles) Collaboration with Developers- Zoho & Web : Work closely with the in-house Zoho developer to set up landing pages, build tracking mechanisms, and integrate necessary systems using API's and Webhooks for smooth campaign execution. Coordinate with Website developer for maintaining Vartopia's website. Collaboration with Sales : Coordinate with Sales team to align campaigns with business needs, ensuring the outreach meets the goals of ongoing sales initiatives. Collaboration with Marketing Agency : Be the go-to operations leader and drive weekly meetings with the Marketing agency, ensuring successful functioning of the two groups. Review content, Visuals, Webpages/Landing pages for both Campaigns (Email+Social) and Website, and coordinate internally for their timely implementation. Skills: Expert in Zoho Platform : Extensive experience in working with Zoho CRM and related modules like Zoho Marketing Automation, Cadences, Social, SalesIQ and Analytics for effectively running and managing campaigns. Communication: Strong English language skills, both written and verbal, with the ability to communicate clearly & effectively with internal teams and the Leadership. Marketing Automation : Proven expertise in running Email cadences, LinkedIn campaigns, Website visitors tracking, Inbound lead management and Lead Nurture workflows. Data-Driven Approach : Strong analytical skills with the ability to interpret tracking data, and optimizing campaigns based on real-time insights. Collaboration Skills : Ability to work closely with internal teams such as Sales, Web developer, Account Managers and external Marketing agency to better understand business objectives and ensure seamless execution of campaigns. Reporting Expertise : Extracting and presenting campaign performance data, providing clear insights and actionable improvement plans. Time Management : Ability to collaborate effectively with teams across different time zones (India, US, Australia), while primarily working within a specific shift. The candidate should be capable of managing multiple campaigns & consistently meet deadlines. Technical Skills: Good understanding of various attributes related to Website, Webpages/Landing-pages; such as Adobe XD, HTML, and other essential web files. Familiarity with the basic structure and technologies involved in creating and maintaining web pages, with the ability to coordinate effectively with Web & Zoho developers. Why Join Vartopia? Innovative Work Environment: Work with an innovative platform that is transforming how Vendors and Partners collaborate in Channel ecosystem. Growth Potential: Be part of a growing team with ample opportunities to learn, develop, and expand your marketing career. Collaborative Culture: Work with a supportive and dynamic team of individuals, fostering healthy work culture and collaboration. Direct Impact: Your work will directly contribute to the companys growth and in expanding Vartopia's reach to a wider audience. Qualifications: Education : Bachelors degree required ( B.Tech, BCA, MBA, or a related field). Specialization in Marketing will be considered a strong advantage. Any courses or accreditation in Zoho will be preferred. Experience : 2+ Years of experience primarily in running marketing campaigns Tools & Softwares : Zoho One (Modules: CRM, Marketing Automation, Cadences, Social, Analytics) LinkedIn Zoominfo

Web development experience in NET using C#, LINQ, Entity Framework, JavaScript, jQuery, Bootstrap, Angular, Typescript, SQL etc 4+ years of experience in software development, application design, and deployment processes in a full stack NET development environment 4+ years of experience with Visual Studio, oops and Net 4 0+ 5+ years of experience with MVC, JavaScript, bootstrap CSS 4+ years REST API4+ years in AngularDemonstrate a sound understanding of software quality assurance principles, SOLID design principles and modelling methods Successfully communicate designs and research Good To Have:Experience with Agile methodologies, AWS services, Typescript, Git/TFS is a plus Specific skills: NET, Angular14+, JavaScript, Visual Studio 2022Qualifications:Education level: Graduation (B Tech in Computers, MCA, M Tech in computer science)