User Acquisition : Professional

Job Description

User Acquisition: User Acquisition: nbsp; Plan and execute user acquisition strategies across paid and organic channels, including social media, Google Ads, Apple Search Ads, and influencer collaborations. App Store Optimization (ASO): Optimize app store presence through keyword research, A/B testing, and enhancing conversion rates to improve app discoverability and downloads. Campaign Management: nbsp; Manage push notifications, in-app messages, and other marketing campaigns to keep users engaged. Analytics and Reporting: nbsp; Track and analyze key performance indicators (KPIs) to measure campaign effectiveness and optimize strategies based on insights. User Retention: nbsp; Implement personalized re-engagement strategies like loyalty programs, retargeting, and user feedback loops to enhance retention. Cross-Functional Collaboration: nbsp; Work with product, design, and development teams to align marketing efforts with overall product goals and brand vision. Market Research: nbsp; Stay ahead of trends, competitors, and emerging marketing tools to keep our app competitive in the market. Experience: 2+ years in mobile app marketing with a proven track record in user acquisition and engagement.