Trainee Digital Marketing (Search, Social and PPC)

0 - 3 years

6 - 10 Lacs

Posted:12 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Trainee Digital Marketing (Search, Social and PPC/ Performance Max Campaigns) Trainee - Digital Marketing (Search, Social and PPC/ Performance Max Campaigns) - Responsive MTS Careers Trainee Digital Marketing (Search, Social and PPC/ Performance Max Campaigns)
We are seeking a highly motivated PPC Trainee to join our digital marketing team. In this entry-level role, you will gain hands-on experience managing pay-per-click advertising campaigns across multiple platforms, learning how to optimize ad performance, and developing data analysis and campaign management skills. This is a fantastic opportunity for someone looking to start their career in paid digital advertising and grow within a dynamic, data-driven environment.
Key Responsibilities:
Assist in the setup, management, and optimization of PPC campaigns on platforms like Google Ads, Bing Ads, and social media (Facebook, LinkedIn, etc.)
Conduct keyword research and analysis to identify opportunities for campaign optimization Monitor and analyze campaign performance, providing regular reports on key metrics (CTR, CPC, CPA, ROI) using tools like Google Analytics, Google Ads, and third-party tracking tools Support the creation of ad copy, headlines, and landing pages to enhance ad performance Assist in bid management and budget tracking to maximize campaign efficiency and return on investment (ROI) Collaborate with the design and content teams to develop creative assets for PPC campaigns Stay up-to-date with industry trends and updates in PPC platforms to ensure campaigns are leveraging the latest features and best practices Perform competitor analysis to identify gaps and opportunities in the PPC landscape Learn how to manage and optimize retargeting campaigns to improve customer acquisition Assist in A/B testing of ad variations and landing pages to drive performance improvements Provide administrative support for the PPC team as needed Requirements:
Bachelor s degree in Marketing, Business, Data Science, or a related field is preferred
Strong interest in digital marketing, with a focus on PPC advertising, any DM certification is preferred Basic knowledge of Google Ads, Bing Ads, and other PPC platforms is a plus Analytical mindset with a passion for numbers and data interpretation Proficiency in Microsoft Excel or Google Sheets for data analysis and reporting Strong written and verbal communication skills Ability to multitask, prioritize, and manage time effectively Eagerness to learn and adapt to new tools and techniques in a fast-paced environment Detail-oriented and results-driven with a focus on continuous improvement Shift -EST hours (7:30 PM to 4:30 AM)
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