Store Manager

Job Summary:

The FMCG Retail B2B Store Manager is responsible for overseeing the daily operations of a retail B2B store (1 Lakh SFT) that caters primarily to walkin business customers, business clients (e.g., retailers, wholesalers, HORECA customers). The role involves managing store performance, driving B2B sales, maintaining optimal inventory levels, and ensuring high standards of customer service and operational efficiency.

Role & responsibilities

Identify and acquire new business clients (retailers, resellers, institutions).

Develop and implement local marketing and promotional strategies.

Monitor customer purchasing patterns to optimize product assortment.

2. Store Operations
Ensure the store runs smoothly and efficiently on a daily basis.

Supervise stock handling, merchandising, inventory management, and replenishment.

Maintain optimal stock levels, reduce shrinkage, and minimize wastage.

Ensure compliance with company policies, safety, and hygiene standards.

3. Team Management
Lead, train, and motivate a team of sales and operations staff.

Allocate tasks and shifts, conduct performance reviews, and provide ongoing coaching.

Foster a culture of teamwork, accountability, and customer-centricity.

4. Customer Relationship Management
Build and maintain long-term relationships with key B2B clients.

Resolve customer complaints or issues promptly and professionally.

Customize offerings based on business customer needs (pricing, credit terms, etc.).

5. Reporting & Analysis
Analyze sales data, prepare reports on revenue, inventory, and customer trends.

Forecast demand and plan procurement in coordination with the supply chain team.

Monitor KPIs (sales per square foot, stock turnover, customer retention, etc.).

Preferred candidate profile

3–6 years of experience in FMCG retail or B2B sales, with at least 1–2 years in a managerial role.

Strong understanding of B2B sales dynamics, wholesale operations, and FMCG product categories.

Excellent leadership, negotiation, and interpersonal skills.

Proficient in using retail POS systems, Excel, and basic reporting tools.

Ability to work in a fast-paced, results-driven environment.