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Sr. Software Engineer

5 - 7 years

7 - 9 Lacs

Posted:5 hours ago| Platform: Naukri logo

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Job Description

  • Job Title: Adobe Analytics Implementation SpecialistLocation: TechM Blr ITC1 4 5(1to3 6 8F)DYears of Experience: 5-7 YearsJob Summary:
  • We are seeking a highly skilled Adobe Analytics Implementation Specialist with 5+ years of experience in software development and analytics
  • The ideal candidate will have a strong background in Adobe Analytics and will be responsible for implementing and optimizing analytics solutions to drive data driven decision making within our organization
  • This role requires a blend of technical expertise, analytical thinking, and effective communication skills
  • Responsibilities:Lead the implementation of Adobe Analytics across various digital platforms, ensuring accurate tracking and reporting of user interactions
  • Collaborate with cross functional teams, including marketing, product, and IT, to define analytics requirements and develop tracking specifications
  • Conduct thorough analysis of data to identify trends, insights, and opportunities for optimization
  • Develop and maintain documentation for analytics implementations, including data layer specifications and tracking plans
  • Provide training and support to team members on Adobe Analytics best practices and usage
  • Monitor and troubleshoot analytics implementations to ensure data accuracy and integrity
  • Stay updated on the latest trends and advancements in analytics technologies and methodologies
  • Mandatory Skills:5+ years of experience in software development with a focus on analytics
  • Proven expertise in Adobe Analytics, including implementation, configuration, and reporting
  • Strong understanding of web analytics concepts and methodologies
  • Experience with JavaScript, HTML, and CSS for tracking implementation
  • Ability to analyze complex data sets and translate findings into actionable insights
  • Excellent problem solving skills and attention to detail
  • Strong communication skills, both written and verbal, with the ability to present findings to stakeholders
  • Preferred Skills:Experience with other analytics tools such as Google Analytics, Tag Manager, or similar platforms
  • Familiarity with data visualization tools like Tableau or Power BI
  • Knowledge of SQL for data querying and analysis
  • Experience in A/B testing and conversion rate optimization
  • Qualifications:Bachelors degree in Computer Science, Information Technology, Marketing, or a related field
  • Relevant certifications in Adobe Analytics or other analytics platforms are a plus
  • Proven track record of successful analytics implementations in a corporate environment
  • If you are passionate about leveraging data to drive business success and meet the qualifications outlined above, we encourage you to apply for this exciting opportunity

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Tech Mahindra
Tech Mahindra

Information Technology & Services

Noida

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