Sr Manager/ AGM - Marketing

Role Overview: You will be responsible for elevating the Lohono Stays brand by creating compelling narratives that align with the ethos of luxury and hospitality. Your main focus will be to ensure consistent and aspirational brand positioning across all customer experiences. Additionally, you will lead various brand marketing initiatives such as PR, social media, influencer collaborations, content marketing, and creative campaigns. Building impactful brand partnerships and alliances to enhance cultural relevance will also be a key part of your role. Key Responsibilities: - Curate and lead brand marketing initiatives including PR, social media, influencer collaborations, content marketing, and creative campaigns. - Develop impactful brand partnerships and alliances to strengthen cultural relevance. - Build and maintain strong media and industry relationships to enhance visibility and establish thought leadership. - Guide the creation of design-led, engaging content that inspires and captivates the audience. - Utilize digital and social platforms to cultivate communities rather than just running campaigns. - Incorporate insights and market trends to drive innovation while staying true to Lohono's luxury brand DNA. - Establish customer engagement and loyalty programs that foster advocacy and emotional connections. - Redefine loyalty programs in alignment with the luxury consumer mindset. - Mentor and empower the marketing team to explore creative boundaries. - Collaborate with business, sales, and operations teams to ensure brand-led strategies contribute to business growth. - Effectively manage budgets and resources, balancing creativity with performance. Qualification Required: - Graduation or Postgraduation in Marketing, Business, Communications, or related fields. - 10+ years of experience in brand marketing, particularly in luxury, lifestyle, or hospitality sectors. - Proficiency in digital marketing, PR, content creation, and customer engagement. - Experience in leading teams of creative and marketing professionals. Additional Details: The location of the job is at Parel, and the working hours are Monday to Friday (5 days) from 10:00 am to 6:30 pm.,