Sr. Executive - Marketing Support

Greetings!!!

Sr. Executive - Marketing Support

Location:

Department:

• B. Pharm / M.Pharm / MBA (Pharma/Marketing)

  or equivalent qualification.

• 4 - 6 years of experience

  in pharmaceutical marketing, business development support, or technical communications.

Key Responsibilities

1. Marketing Collateral Development

• Collect and analyze

  scientific literature, competitor information, and product insights

  to build strong product positioning.
• Develop

  product-specific slide decks, brochures, flyers, fact sheets, and capability documents

  .
• Maintain an updated

  repository of marketing materials

  for quick BD team access.

2. Exhibitions, Conferences & Events

• Plan and manage

  participation in global/national pharma exhibitions (e.g., CPHI, DCAT, EURO PLX, Arab Health, etc.)

  .
• Lead

  booth design, branding materials, and promotional content

  for exhibitions.
• Track

  post-event leads

  , prepare reports, and coordinate with BD for follow-up actions.

3. Digital Marketing & Social Media Management

• Manage

  corporate social media accounts (LinkedIn, Twitter, etc.)

  with regular, high-quality content.
• Create

  campaigns for new product launches, events, and capability highlights

  .
• Ensure consistent branding and messaging across digital platforms.
• Monitor

  social media analytics

  and engagement metrics to refine strategy.

4. Customer & BD Team Support

• Support BD team in preparing

  RFQ presentations, and customer-specific product decks

  .
• Assist in

  pre-sales activities

  by tailoring content to customer requirements.
• Prepare

  introductory company presentations, pitch decks, and case studies

  .
• Provide marketing input for

  contract negotiations and strategic discussions

5. Branding & Corporate Communication

• Ensure consistency in

  company brand guidelines

  across all platforms.
• Prepare

  internal newsletters, corporate updates, and press releases

  .
• Handle

  website content management and updates

  in coordination with IT/agency.

6. Cross-functional & Internal Collaboration

• Work with

  R&D, Manufacturing, QA, Regulatory, Engineering, and Supply Chain

  to capture capability highlights.
• Coordinate with

  creative agencies, designers, and digital marketing partners

  for campaigns.
• Facilitate

  CFT meetings

  to gather product/technical inputs for BD materials.