Sr. Executive/ Assistant Manager (for Female candidates only)

As a Sr. Executive/ Assistant Manager in the Sales & Marketing department, your primary responsibility will be to plan and execute various marketing activities within set budgets and timelines for different locations. You will also be tasked with conceptualizing and implementing promotional programs to drive viewership and generate business leads. Your role will involve creating and implementing a marketing calendar and managing brand communications through both ATL/BTL and digital platforms before, during, and after product launches. Key Responsibilities: - Undertake market feasibility studies and due diligence for new projects, providing insightful recommendations. - Plan and execute media buying, vendor management, and negotiations. - Coordinate event management activities. - Oversee branding-related activities and oversee the production of collateral such as AV presentations, legal documents, and promos. - Possess a good understanding of BARC and TRP measurement systems. - Proficiency in MS Office and excellent communication skills in English and Hindi are required. Qualifications Required: - Bachelor's degree in Marketing, Business Administration, or related field. - 1-4 years of experience in marketing, or freshers may be considered in exceptional cases. Please note that the salary package for this position is negotiable and will depend on the chosen candidate's profile.,