Social Media Strategist

As a Social Media Strategist, you will be instrumental in shaping our brand's online presence through the development and implementation of comprehensive social media strategies. Your key role will involve creating engaging content that resonates with our target audience across various social media platforms, thereby increasing brand awareness and driving engagement. Your main objective will be to optimize our social media channels to enhance our digital footprint, working closely with the marketing team to ensure consistent brand messaging. We are looking for a candidate who is a creative thinker with strong analytical skills, capable of using data insights to influence social media strategy development and execution effectively. You will be responsible for: - Developing and executing innovative social media strategies to boost brand visibility. - Crafting compelling content tailored to different social media platforms and audiences. - Analyzing social media metrics to enhance performance and guide strategy adjustments. - Collaborating with the marketing team to align social media activities with overall marketing initiatives. - Managing and maintaining consistent posting schedules across all social media channels. - Engaging with followers to enhance community interaction and brand loyalty. - Conducting competitive research to identify emerging social media trends and opportunities. - Monitoring online conversations and responding promptly to customer inquiries and feedback. - Utilizing analytics tools to evaluate the effectiveness and ROI of social media campaigns. - Overseeing social media advertising campaigns, ensuring budget adherence and optimal results. - Coordinating with content creators to ensure alignment with brand voice and objectives. - Reporting on social media performance to stakeholders, highlighting key trends and insights. Requirements: - Bachelor's degree in Marketing, Communications, or a related field preferred. - Proven experience in social media strategy development and implementation. - Strong understanding of social media platforms, trends, and best practices. - Excellent written and verbal communication skills for content creation. - Ability to collaborate effectively within a team to achieve business goals. - Experience with social media management and analytics tools is highly desirable. - Creative mindset with the ability to generate innovative content ideas. This is a full-time mid-level role based in Madhya Pradesh, India, with the company operating in the Recruitment & Staffing sector. For more details about the company, please visit https://www.talentmate.com.,