Social Media Specialist

Job Description

Job Overview Wings Global Services is seeking a dynamic Social Media Marketing Manager for our real estate sector in Vasai. This is a full-time, junior-level position requiring a minimum of 1 year of relevant experience. The role is based in Virar/ Bhayandar and will involve spearheading our social media strategy, developing robust content strategies, and utilizing analytics tools to enhance our online presence. Qualifications and Skills Minimum of 1 year of experience in social media marketing with a strong understanding of the real estate market. Proficient in developing and executing effective digital campaign management strategies to elevate brand awareness. Demonstrated experience in lead generation techniques and nurturing potential clients through targeted social media efforts. Strong copywriting skills to craft engaging and persuasive content tailored to the real estate audience. Graphic design proficiency to create visually appealing and brand-aligned content for social media platforms. Expertise in community management to build, engage, and maintain active social media communities. Experience in content strategy (Mandatory skill) to align social media activities with business objectives and brand messaging. Skilled in content creation (Mandatory skill) with a creative approach to producing compelling and viral social media posts. Proficient in using analytics tools (Mandatory skill) to track, measure, and optimize the performance of social media campaigns. Roles and Responsibilities Develop and implement comprehensive social media marketing strategies tailored specifically for the real estate sector. Create and manage engaging content for various social media platforms to enhance brand visibility and engagement. Utilize analytics tools to measure the effectiveness of social media efforts and make data-driven decisions to optimize campaigns. Oversee digital campaign management initiatives, fostering lead generation and conversion through strategic social media activities. Collaborate with internal teams to align social media strategies with broader company objectives and marketing goals. Stay updated with the latest social media trends, tools, and best practices to maintain a competitive edge in the industry. Engage with the online community to foster positive relationships and enhance customer satisfaction and brand loyalty. Monitor and respond to customer inquiries and comments across social media channels in a timely and professional manner.