Social Media Marketing Specialist

As an experienced and result-oriented Social Media Manager and Brand Strategy Lead, your role will involve taking full charge of one wellness brand. This unique opportunity focuses solely on one brand, allowing you to concentrate on its growth and management across various platforms. **Key Responsibilities:** - Build and execute content strategy, calendar, and campaign direction - Collaborate with creative teams to produce high-quality brand content - Manage engagement and community interactions across platforms - Monitor insights and performance metrics regularly to enhance brand growth - Assume full ownership of the brand's online presence and performance **Qualifications Required:** - Minimum 2-3 years of solid experience in social media and brand strategy - Strong grasp of Instagram, content planning, influencer marketing, and brand positioning - Proficiency in creating monthly strategies, developing content direction, and ensuring timely execution - Ability to coordinate effectively with designers, editors, and other creatives to bring campaigns to life - Keen eye for storytelling, visuals, and current trends - Demonstrated capability to not just post content but to build a genuine brand with purpose and consistency This role demands full accountability for execution and consistency, aiming for clear growth in brand visibility, engagement, and value. Strategic thinking supported by actionable plans is essential, embodying a builder's mindset to nurture the brand as your own. Please note that this position is tailored for individuals serious about establishing a long-term and meaningful brand presence. Only applicants with substantial experience and a proven track record are encouraged to apply. Job Type: Full-time,