Social Media Marketing Specialist

This is a full-time on-site role for a Social Media Marketing Specialist, located in Chandigarh. As the Social Media Marketing Specialist, your main responsibilities will include creating and implementing social media strategies, managing social media accounts, and developing engaging content. Additionally, you will be analyzing social media metrics to evaluate the success of campaigns and making necessary adjustments to optimize engagement and reach. Collaboration with the marketing team to ensure alignment of social media content with broader marketing initiatives is a key aspect of this role. To excel in this role, you should have expertise in Social Media Marketing and Social Media Content Creation, as well as proficiency in Digital Marketing and general Marketing strategies. Strong communication skills, both written and verbal, are essential, along with excellent organizational and project management abilities. The ability to work effectively within a team is crucial, and prior experience in using social media management tools and analytics platforms is preferred. A Bachelor's degree in Marketing, Communications, or a related field would be advantageous for this position.,