Social Media Marketing Manager

Company Description

Frikly is a leading direct-to-consumer (D2C) destination in India for interior materials and dcor, blending an extensive online catalog with hands-on experience at flagship Experience Centers in Bangalore and Hyderabad. Through its mission of empowering confident design decisions, Frikly delivers style, quality, and value by combining the convenience of online shopping with the tactile benefits of physical stores. Backed by prominent industry leaders such as Niraj Shah (Founder & CEO of Wayfair), James Savarese (Former COO of Wayfair), and Velvet Sea Ventures, Frikly is committed to ensuring that customers receive an exceptional design experience.

Role Description

This is a full-time, on-site role based in Nagpur for a Social Media Marketing Manager. Responsibilities include developing and implementing engaging social media strategies, optimizing social media channels for brand visibility (SMO), creating and executing content strategies tailored to the brand's voice, and utilizing analytics to boost performance. The manager will collaborate with various teams to align digital marketing efforts and ensure effective communication across platforms.

Qualifications

• Competence in Social Media Marketing and Social Media Optimization (SMO)
• Proficiency in creating and executing Content Strategies
• Strong Communication skills for collaboration across teams and with audiences
• Experience in Digital Marketing to enhance brand visibility and outreach
• Strategic thinking, creativity, and ability to analyze performance metrics
• Familiarity with social media tools and platforms
• A bachelor's degree in Marketing, Communications, or a related field is preferred
• Prior experience managing social media for a brand is an advantage