Social Media Handler

• Job Description:

The Social Media Handler will play a pivotal role in managing the organization's social media presence, integrating both public relations, content creation and writing responsibilities to effectively engage with the target audience and enhance brand visibility.

• Roles and Responsibilities:

- Develop and manage content for the organization’s website, social media platforms (YouTube, Instagram, Facebook, LinkedIn), and other digital channels (Google Page and Google Sheets).

- Communicate with target audiences to foster and cultivate customer relationships.

- Build and maintain relationships with media outlets, journalists, and influencers.

- Assist in marketing plans, advertising, direct marketing, and campaigns.

- Produce creative content, including videos and blog posts.

- Liaise with designers, printers, and organize photo shoots.

- Maintain and update architectural awards and magazines.

- Conduct market research using customer questionnaires and focus groups.

- Develop and implement marketing strategies, often as part of a wider sales and marketing program.

- Evaluate and review marketing campaigns, advertising, and SEO effectiveness.

- Track marketing performance and prepare reports for management.

- Lead external agencies in managing events, press relationships, presentations, and promotional activities.

- Conduct research on industry trends to form PR strategy.

- Manage and update media lists and editorial calendars.

- Monitor media coverage and provide regular reports to management.

- Coordinate with external agencies and internal teams as needed.

- Assist in planning and executing special events and promotions.

- Create PR reports and presentations.

• Job Requirements:

- Strong written and verbal communication skills.

- Knowledge of media relations practices.

- Proficiency in social media platforms and understanding of social media strategies.

- Basic computer skills.

- Excellent writing, editing, and proofreading skills.

- Strong research and analytical abilities.

- Familiarity with content management systems (CMS) and digital publishing tools.

- Creativity and the ability to generate original ideas.

- Time management and ability to meet deadlines.

Job Type: Full-time

Pay: ₹15,000.00 - ₹30,000.00 per month

Language:

• English (Preferred)

Work Location: In person