Social Media Executive

Position Overview:

We are looking for an experienced and creative Social Media Executive to join our dynamic marketing team in the fashion industry. As the Social Media Manager, you will be responsible for developing and implementing our social media strategy to increase brand awareness, drive traffic to our online platforms, and enhance our digital presence. You will collaborate closely with our marketing, creative, and sales teams to create engaging content and campaigns that resonate with our target audience.

Key Responsibilities:

• Social

  Media

  Strategy:

  Develop and execute a comprehensive social media strategy that aligns with our brand goals and objectives.

• Content

  Creation:

  Create compelling and visually appealing content for various social media platforms, including Instagram, Facebook, Twitter, Pinterest, and TikTok.

• Community

  Engagement:

  Foster engagement with our online community by responding to comments, messages, and inquiries in a timely and professional manner.

• Influencer

  Marketing:

  Identify and collaborate with influencers and brand ambassadors to promote our products and increase brand visibility.

• Campaign

  Management:

  Plan and execute social media campaigns, contests, and promotions to drive user engagement and sales.

• Analytics

  and

  Reporting:

  Monitor and analyze social media performance metrics and provide regular reports to management, with actionable insights for optimization.

• Trend

  Awareness:

  Stay updated with industry trends, emerging platforms, and best practices in social media and fashion to ensure our strategies remain innovative and effective.

Qualifications:

• Experience:

  Minimum of 2 years of experience in social media management, preferably within the fashion industry.

• Creativity:

  Strong creative skills with a keen eye for visual design and storytelling.

• Strategic

  Thinking:

  Ability to think strategically and translate business goals into successful social media campaigns.

• Communication:

  Excellent written and verbal communication skills with the ability to craft compelling content and engage with diverse audiences.

• Analytical

  Skills:

  Proficiency in social media analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social) to track performance and optimize campaigns.

• Team

  Player:

  Collaborative mindset with the ability to work effectively across teams and departments.

• Bachelors

  Degree:

  Degree in Marketing, Communications, Fashion, or related field preferred.