Social Media & Content Strategist - Fashion

We’re hiring a fashion-savvy social media professional who can strategize, create, and manage content across our brand pages - www.adviblouses.com, www.bindigasm.com. From Instagram reels to blogs, influencer collabs to shoots — this role is about shaping how the world sees and connects with our brands.

Key Responsibilities:

• Content Strategy: Plan monthly calendars for Instagram, Facebook, YouTube Shorts, and Pinterest for both brands.
• Content Creation: Ideate and execute shoots (conceptualization, styling inputs, direction, and coordination).
• Editing & Publishing: Shoot/edit reels, videos, and product content; ensure timely posting with brand tone.
• Influencer Collaborations: Identify, reach out, and manage collaborations with stylists, creators, and micro-influencers.
• Engagement: Handle DMs, comments, and community building with a personal, on-brand voice.
• Blog/Website Content: Write short blogs, product stories, and creative descriptions to strengthen SEO.
• Campaigns & Promotions: Work with marketing team to design festive campaigns, offers, and trending content.
• Analytics: Track performance of posts, ads, and collaborations; tweak strategy based on insights.
• Trend Spotting: Stay updated on fashion + social media trends to keep the content fresh and shareable.

Skills & Qualifications:

• Graduate in Fashion, Communication, Media, or related field.
• Prior experience in social media handling (brand/influencer side).
• Strong skills in shoot conceptualisation, photography, and editing tools (CapCut, Adobe Premiere Pro, Canva, Photoshop).
• Passion for fashion, styling, and storytelling.
• Excellent communication in English & Hindi.
• Creativity + data sense (balance aesthetics with analytics).

What We Value in You:

• Creative spark: You can turn even a simple product into a story.
• Trend-aware: You’re on top of reels, memes, fashion trends, and cultural moments.
• Ownership mindset: You treat the brand’s social pages like your own creative playground.
• Organized & proactive: You manage calendars and collaborations without chaos.
• Team player: You sync with design, operations, and marketing smoothly.

Job Types: Full-time, Permanent, Fresher

Pay: ₹14,000.00 - ₹20,000.00 per month

Benefits:

• Provident Fund

Application Question(s):

• Do you have any prior experience in social media? If yes, please share your experience.
• Are you interested in fashion?
• Are you creative with editing and shooting through Phone for BTS and additional content?
• Can you politely handle collaborations and PR?

Work Location: In person