Social Media Content Creator

Social Media Content Creator Intern

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About Gappu

Gappu is India’s leading music instrument brand, reimagining traditional sounds for a new generation of creators. We blend innovation with passion to make music more accessible, exciting, and community-driven. Our mission is to empower young, free-spirited artists to express themselves through rhythm and creativity.

Role Overview

We’re on the lookout for a fun, outgoing, camera-confident creator who can represent Gappu’s voice on social media. You’ll be creating short-form videos, doing street interactions, interviewing musicians and people, and making engaging content that connects with the Gen-Z audience.

If you love speaking, storytelling, and creating content that makes people stop scrolling, this role is for you. 🎬

Key Responsibilities

• Create street-style videos, UGC, and interactive content for Instagram, YouTube Shorts, and other social platforms.
• Be the face of Gappu in videos, confident, conversational, and expressive.
• Brainstorm and shoot creative, relatable, and trend-driven content ideas around music, creators, and Gappu’s brand story.
• Conduct public interviews or vox pop around relevant topics and events.
• Assist the marketing team in content shoots, product features, and campaign videos.
• Stay updated with trends, memes, and audio formats to bring fresh ideas.

Requirements & Qualifications

• Freshers with strong public speaking and on-camera confidence.
• Passion for music, art, culture, and social media.
• Basic understanding of Instagram Reels, YouTube Shorts, or TikTok-style content.
• Strong communication and interpersonal skills.
• A creative mindset, comfortable in improvising and experimenting on camera.
• Prior experience as a creator or in content creation is a plus (but not mandatory).

What You’ll Learn

• End-to-end content production: ideation → scripting → shooting → performance.
• Audience engagement, storytelling, and brand voice building.
• Collaborating with marketing and design teams to bring campaigns to life.
• Perks & Benefits
• Opportunity to represent a fast-growing Indian music brand.
• Exposure to influencer partnerships, workshops, and creative projects.
• Fun, young, and music-loving work culture.
• Growth-driven environment with real ownership of ideas.