This role combines social media management, brand marketing, and SEO content strategy. You will be responsible for curating our brand voice and visual identity across digital channels while also working behind the scenes to improve online discoverability and customer engagement.

Key ResponsibilitiesSocial Media Management:

Plan and execute content across Instagram, LinkedIn, Pinterest, and Google My Business
Develop a consistent, luxury-aligned content calendar with compelling visuals and captions
Design and schedule posts using tools like Meta Business Suite, Canva, or LaterEngage with followers, respond to DMs/comments, and grow the brand community
Collaborate with photographers and design team to produce visually striking reels, stories, and posts
Run seasonal campaigns, contests, and collaborations with influencers or vendors

Marketing & Brand Growth:

Support email marketing, WhatsApp creatives, lookbooks, and print cataloguesWork on PR, vendor tie-ups, styled shoots, and studio-led promotional campaigns
Coordinate with stylists, wedding planners, and photographers for content collaborationand cross-brand promotions
Track analytics and performance insights to continuously improve engagement andreach

Website SEO & Digital Visibility:

Assist in optimizing The Murphy Studios website for search engines (SEO)
Research keywords and incorporate them into web pages, blogs, and productdescriptions
Work with developers/designers to improve user experience and SEO structure
Keep Google My Business profile updated with reviews, photos, and service highlights
Monitor site analytics and suggest improvements to increase traffic and leads

Skills & Qualifications

2-4 years of experience in social media marketing, content creation, or digital marketing
Experience managing platforms like Instagram, Pinterest, LinkedIn, and Google My Business
Understanding of SEO best practices and basic keyword research tools (eg Ubersuggest, Google Keyword Planner)
Excellent writing skills for captions, website content, and email copyProficiency with Canva, Adobe Photoshop, Meta tools, and scheduling platforms
Organized, detail-oriented, and able to work independently in a fast-paced creative setting
Prior experience in luxury, design, fashion, or wedding/lifestyle brands is a strong plus

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