Social Media Analyst & Strategist

About the Role

As our Social Media Analyst & Strategist, you’ll sit at the intersection of data and creativity — combining insights, trends, and analytics to build smart, performance-driven social strategies for our brands. You’ll collaborate closely with creative, content, and design teams to inform what we post, where we post, and why it matters.

Key Responsibilities

• Develop platform-specific strategies for Instagram, Facebook, LinkedIn, Pinterest, YouTube, and emerging platforms
• Track, analyze, and interpret performance metrics (reach, engagement, CTR, conversion, etc.)
• Translate data into actionable insights for content improvement and campaign refinement
• Create monthly/weekly performance reports and competitor analysis decks
• Monitor trends, audience behavior, platform updates, and algorithm changes
• Collaborate with design and content teams to guide what performs best for each brand
• Recommend paid media strategies (boosting, ad targeting) when applicable
• Plan and ideate content calendars with a balance of branding and performance focus
• Identify opportunities for influencer partnerships, collaborations, and community growth

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person