SEO Executive – Off-Page & Link Building

About the Role

We are looking for a results-driven SEO Executive with expertise in off-page optimization and link-building strategies. The ideal candidate will be responsible for building high-quality backlinks, managing guest posting opportunities, PR submissions, and implementing innovative link acquisition tactics to improve our website’s domain authority, rankings, and overall online presence.

Key Responsibilities

• Develop and execute effective off-page SEO strategies to increase search engine rankings and organic traffic.
• Identify, pitch, and secure guest post opportunities on relevant high-authority websites.
• Manage and execute PR submissions, article submissions, business listings, forums, and other link-building techniques.
• Conduct backlink analysis, identify gaps, and build a strong, diverse backlink profile.
• Collaborate with the content team to create link-worthy content for outreach campaigns.
• Research competitor backlink strategies and implement actionable insights.
• Ensure all off-page activities follow white-hat SEO practices and align with Google’s latest guidelines.
• Track, analyze, and report performance of link-building campaigns using tools like Ahrefs, SEMrush, Moz, and Google Analytics.
• Build and maintain strong relationships with bloggers, publishers, and webmasters.

Requirements

• Proven experience (1–3 years) as an SEO Executive / Off-Page SEO Specialist.
• Strong knowledge of link-building strategies including guest posting, PR, outreach, and digital PR.
• Familiarity with SEO tools such as Ahrefs, SEMrush, Moz, Majestic, or similar.
• Good understanding of search engine algorithms, ranking factors, and Google guidelines.
• Excellent communication and outreach skills for building relationships with publishers and bloggers.
• Ability to handle multiple projects, meet deadlines, and work independently.
• Basic knowledge of on-page SEO will be an added advantage.

What We Offer

• Competitive salary package.
• Opportunity to work on diverse and global projects.
• Growth and learning opportunities in digital marketing.
• Collaborative and supportive work environment.

Job Types: Full-time, Permanent

Pay: ₹9,189.69 - ₹18,000.00 per month

Work Location: In person