SEO - Assistant Manager

Duratuf Products

3 - 5 years

3 - 7 Lacs

kolkata

Posted:-1 days ago| Platform:

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Skills Required

google analytics wordpress web development schema javascript cms html link building seo product marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

Strategic SEO Planning Develop and execute comprehensive SEO strategies aligned with business objectives
Conduct competitive analysis, keyword research, and market trend studies to guide content creation and optimization
Collaborate with product, marketing, and web development teams to ensure SEO best practices are implemented site-wide
On-Page & Technical SEO Optimize website architecture, page speed, Core Web Vitals, schema markup, and mobile-friendliness
Conduct regular SEO audits and work with developers to resolve technical issues (crawl errors, broken links, redirects, etc
Oversee content optimization (titles, meta descriptions, internal linking, keyword targeting) to enhance search visibility
Off-Page SEO & Authority Buildi Develop white-hat link-building campaigns, digital PR initiatives, and partnership strategies to grow domain authority
Monitor backlink pro le health and disavow toxic links when necessary
Analytics, Reporting & Continuous Improvement Track and report SEO KPIs: organic tra c, keyword rankings, CTR, bounce rates, and conversions
Use tools like Google Search Console, Google Analytics 4, SERanking, SEMrush/Ahrefs, and Screaming Frog to measure performance
Continuously analyze results and re ne strategies to drive incremental growth

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