We are looking for Well-trained fresher SEO/ASO Analysts with a proven track record of securing top positions in multiple SEO/ASO projects. You should have a deep understanding of all things SEO and ASO, combined with excellent communication skills. Your responsibilities will include:
SEO Analyst Responsibilities:
- Devising strategies to enhance and monitor site performance, including proficiency in handling back-end SEO elements like sitemap.xml, robots.txt, metadata, site speed optimization, and related skills.
- Compiling and presenting comprehensive SEO performance reports.
- Analyzing site traffic and making data-driven recommendations.
- Advising changes to website architecture, content, linking, and other factors to boost SEO rankings for target keywords.
- Crafting digital media campaigns aligned with business objectives.
- Establishing a strong online brand presence and amplifying brand awareness.
- Maintaining a compelling online company voice through social media.
- Recommending and implementing direct marketing tactics for increased profitability.
- Managing tools such as AdWords, Google Analytics, Google Webmaster, and Keyword Planner.
- Communicating with clients for paid blog posting and link exchange opportunities.
- Creating regular reports.
ASO Analyst Responsibilities:
- Optimizing app store listings (titles, descriptions, keywords, screenshots, and videos) to maximize app visibility and downloads.
- Conducting keyword research for app stores and tracking rankings.
- Monitoring and analyzing ASO performance metrics and providing improvement suggestions.
- Collaborating with the marketing and development teams to implement ASO strategies for both Android and iOS platforms.
Qualifications and Skills:
- Well-trained fresher or up to 1 year of experience in SEO and/or ASO.
- Optimize SEO for assigned websites, primarily blogs, to enhance organic search results.
- Execute on-page/off-page and technical SEO strategies that captivate and engage site visitors, defining the target audience.
- Develop internal systems and protocols ensuring optimized content across all platforms and user experiences.
- Promote both offsite and onsite activities, building rankings, profiles, and traffic.
- Conduct tests, gather and analyze data, and identify trends and insights to maximize ROI in organic and paid search campaigns.
- Demonstrate expertise in keyword research, high-quality backlink building, and content verification.
- Basic understanding of ASO tools and techniques to improve app rankings in stores.