SEO Analyst

About Houzeo: Houzeo is an online platform that allows homeowners to sell their property directly without involving traditional intermediaries. The platform empowers users to create property listings, upload them to various portals, connect with local real estate professionals, utilize the dashboard for property valuation, compare values with other properties, access market analysis reports, complete federal/state disclosures electronically, liaise with attorneys/escrow companies, and more. The company generates revenue through offering various monthly packages. Houzeo is headquartered in Manhattan, New York, with additional offices in Charlotte, North Carolina (US), and Mumbai, India. The founder, a finance, real estate, and technology veteran with an ivy-league MBA, led Houzeo to be showcased at the TechCrunch Disrupt Startup Battlefield in New York City. The startup is currently profitable, experiencing double-digit month-over-month growth, expanding its brand, launching new products to enhance customer experience, and spotlighting partner services. The rapid scale-up has created an opportunity for the team to recruit an SEO Analyst. Job Overview: If you are passionate about digital marketing, we are interested in speaking with you. We are seeking an SEO and Outreach Executive to develop, implement, track, and optimize SEO campaigns across all digital channels. SEO Analyst Responsibilities: - Utilize analytical thinking - Obtain and analyze marketing data - Identify digital marketing trends and developments - Possess hands-on experience with Google Analytics (GA) and Google Search Console (GSC) - Focus on optimizing Conversion Rate Optimization (CRO) - Gather insights about competitors through thorough analysis - Identify gaps in content strategy and recommend new clusters/blogs - Investigate reasons for traffic fluctuations and changes in keyword positions - Collect, analyze, and report customer, marketing, and web behavior data - Develop and present insights from analyses, offering actionable recommendations - Create dashboards, data visualizations, campaign reports, and website performance reports - Monitor and analyze digital media and marketing trends - Calculate customer lifetime value, cost per acquisition, percentage changes year-over-year/month-over-month, etc. Skills & Qualifications: - Minimum 1 year of hands-on experience in a similar role - Proficiency in written and verbal English - Strong attention to detail - Excellent analytical and problem-solving skills - Effective communication and presentation abilities - Solid time management and organizational skills - Self-motivated with the ability to deliver results independently - Experience using Google Analytics, Google Search Console, Google Trends - Strong analytical skills and data-driven mindset - Up-to-date with the latest trends and best practices in online marketing and measurement If you are interested, please share your updated resume with us at yogini.alawani@houzeo.com Website: https://www.houzeo.com Headquarters: Manhattan, New York Location: Thane, Mumbai,