Senior Product Manager, Customer Communications

Wayfair

10 - 15 years

20 - 25 Lacs

bengaluru

Posted:2 weeks ago| Platform:

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Skills Required

product management email marketing hp data protector analytical machine learning agile sms test cases sql python

Work Mode

Work from Office

Job Type

Full Time

Job Description

We are looking for a product athlete; fluent in Agile and leading frameworks, with a history of successfully designing and launching marketing automation, B2C and/or B2B products.

This role is located in Bengalaru, India and will engage regularly with team members and marketing stakeholders in Boston, Massachusetts.

What Youll Do

Partner with product and engineering leadership to define and deliver on the long-term strategy for the send intelligence and send governance capabilities across the Wayfair Communications platform.
Collaborate closely with engineers, machine learning scientists, data science analysts and marketing stakeholders to align on top priorities and roadmap for the Intelligence team that supports Wayfairs Communications platform. Where there are tradeoffs in prioritization, size effort and upside potential to inform next steps.
Become a subject matter expert in Wayfair s Communications Platform, which is a proprietary and complex space. This expertise will be pivotal to maximize ROI of integrations, identify opportunities for quick and long term wins, proactively call out risks/blockers, inform phasing and sequencing of initiatives, and more.
Create high-quality product documentation such as product requirements, test cases, internal specs, and user-facing guides to support successful development and adoption.
Deliver engaging product demos and walkthroughs to cross-functional teams and end users to drive understanding and alignment.
Partner with marketing stakeholders to understand their businesses and co-develop solutions to supercharge growth, improve customer satisfaction and engagement, and increase automation.
Work with external vendors to fully leverage their capabilities, identify breakthrough opportunities, and resolve operational issues.
Use Agile processes to collaborate with Engineering and Data Science to execute on the roadmap while harnessing the power of emerging technologies.
Communicate and evangelize the product vision and progress with tech and marketing stakeholders.
Develop and monitor OKRs for key product initiatives and ensure alignment with stakeholder objectives.
Work with leadership to improve product craft and processes throughout the extended Ad Technology and Customer Intelligence team.

We Are a Match Because You Have:

10+ years of experience with 6+ years of Product Management experience across product discovery, development, and delivery
2+ years building high-volume message products or infrastructure, with experience working for email marketing vendors, email service providers, or cloud service providers a plus.
Solid understanding of the mechanics and lifecycle of marketing automation, ideally with email, SMS, and push notifications.
Builder mentality -- you think in terms of customer problems and technology solutions, and have demonstrated success in creating business-focused products.
E-commerce experience preferred but not required.
Sufficient technical literacy to both understand the underpinnings of products to make key decisions as well as effectively communicate with engineers and data scientists.
Solid SQL data wrangling skills, ability to create data stories and reports with visualization tools such as Looker, and experience calling APIs using Python or other languages.
Excellent communication and stakeholder management skills at the senior leadership level.
Understanding of email end-to-end delivery including IP addresses, authentication, etc. a plus
A "no excuses" mentality that pushes through issues with creative solutions and tenacity, while maintaining a grace-under-pressure demeanor.
Positive, people-oriented, and energetic attitude.

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