Senior Marketing Manager/ Lead

Job Summary:

• Develop and lead integrated marketing communication strategies aligned with corporate goals.
• Drive brand positioning through PR, media, events, and internal communication campaigns.
• Manage creative agencies, vendors, and partners to deliver impactful marketing material.
• Ensure consistency of brand messaging across all platforms.

Digital Marketing & Google Ads:

• Strategize, plan, and manage

  Google Ads campaigns

  (Search, Display, YouTube, Performance Max, Shopping).
• Lead SEO/SEM initiatives to improve web presence and lead generation.
• Analyze campaign performance, optimize for conversions, and prepare management reports.
• Stay updated with digital marketing trends and introduce innovative strategies.

Corporate Social Responsibility (CSR):

• Design and execute CSR strategies in alignment with company values and regulatory guidelines.
• Build partnerships with NGOs, government bodies, and community organizations.
• Drive employee engagement programs linked to CSR initiatives.
• Oversee CSR reporting, audits, and sustainability communication.

Qualifications & Skills:

• MBA/PG in Marketing, Communication, or related discipline.

• 10+years of proven experience

  in marketing communication, digital marketing, and CSR.
• Hands-on expertise in

  Google Ads, Analytics, SEO/SEM tools, and digital campaign management.

• Strong stakeholder management and leadership skills.
• Excellent communication, presentation, and analytical abilities.
• Experience in handling CSR compliance and reporting preferred.
• Excellent writing, communication and presentation skills fluent in spoken and written English.
• Quick and alert mind with ability to adapt and be flexible.
• Solid computer skills design software and Microsoft Office
• Familiarity with Customer Relationship Management and Content Management System software.
• Presents a professional, friendly and positive demeanour at all times.
• Maintains the highest integrity and honesty levels at all times.