Senior Manager - Performance Marketing

Job Description

WHAT WILL YOU BE RESPONSIBLE FOR? Develop and execute performance marketing campaigns across multiple channels (e.g., paid search, social media, email, and display). Analyze campaign performance and adjust strategies to improve results. Collaborate with cross-functional teams to align on campaign goals and strategies. Manage budgets and optimize spending to maximize ROI. Stay up-to-date on industry trends and leverage new opportunities to drive growth. Use data and analytics to make informed decisions and measure campaign success. Develop reports and presentations to communicate campaign results to stakeholders. WHO YOU ARE Experience: 5+ years of experience in performance marketing. Educational Background (Preferred): A degree in Computer Science, Business Intelligence, or Data Science. Technical Expertise: Knowledge of Conversion API, CDP tools, and data analysis tools. Strong experience in managing and optimizing paid search, social media, email, and display campaigns. Proficiency in marketing analytics and attribution tools like Google Analytics, AdWords, and Facebook Ads. Excellent project management skills and the ability to work cross-functionally. Strong communication and presentation skills. Ability to work in a fast-paced, data-driven environment.