Senior Executive - Marketing

Job Description

Job Description Drive Demand for SNACC – Marketing Role Key Responsibilities Plan & Execute Hyperlocal Brand Initiatives: Drive demand in collaboration with the central marketing team by planning and executing impactful brand and marketing initiatives, with a sharp focus on hyperlocal activations. Hyperlocal BTL is core to SNACC’s growth as an early-stage cloud kitchen business. Customer Delight & Brand Love Launch customer delight initiatives that foster brand love and generate positive brand buzz across key markets. Social Media & Community Building Work closely with the social team to help build the most loved SNACC community on digital platforms. Strategic Alliances & Collaborations Identify, initiate, and execute strategic partnerships with corporates and relevant businesses to expand reach and relevance. City Expansion & Launches Lead the launch of new areas and kitchens across the city, driving geographic expansion with structured planning and execution. Cross-functional Project Management Anchor cross-functional initiatives related to new kitchens, dishes, and campaigns—ensuring alignment across supply, ops, and marketing. Performance Monitoring & Optimization Track all initiatives across milestones, budgets, and timelines. Continuously analyze performance and leverage insights to optimize future efforts and ROI. Central Collaboration & Strategic Projects Liaise with central teams to implement new processes, creatives, and pilot central strategic initiatives at the city level. Demand Shaping & Coordination Work closely with operations and supply teams to shape demand in line with business forecasts. Stakeholder & Vendor Management Manage internal stakeholders (e.g., central creative, performance, social teams) and external partners (agencies, vendors) to deliver best-in-class outcomes. Desired Skills & Qualifications 1–2 years of experience in Marketing (especially Hyperlocal BTL), E-commerce Sales/Growth, or similar roles. Strong analytical thinking and clear communication skills. Hustle-driven with high ownership and a knack for managing multiple stakeholders. Ability to thrive as a team player in a target-driven environment. Proven experience in taking projects from concept to execution, by effectively leveraging internal and external resources. Show more Show less